Aditya Chaudhuri

Kiba Inu joins as the club’s Official Cryptocurrency Partner.   Indian Super League side Odisha FC have announced cryptocurrency Kiba Inu as their Official Cryptocurrency Partner for the remainder of the ongoing Indian Super League season. The partnership will see the Kiba Inu logo featured on the chest of the Odisha FC matchday shirt.  ...

The French team and Budkowski mutually part ways ahead of the 2022 season.   French Formula One team Alpine have announced that their Executive Director Marcin Budkowski has left the team. Budkowski joined the team in 2018 from the FIA, and after former Team Principal Cyril Abiteboul’s departure at the start of the previous season,...

Matches to be broadcast on Sony Ten 1 and livestreamed on SonyLIV.   It is time for the fans to brace themselves for yet another season of exciting badminton action in the country, with the Badminton Association of India (BAI) having announced Sony Pictures Networks India (SPN) as the exclusive broadcast partner for the Yonex-Sunrise...

Russian esports organisation Team Spirit have extended and updated the partnership with Ukrainian sports betting operator Parimatch. The partnership will see Parimatch continue on as the team’s Title Sponsor. The deal also sees the Parimatch logo on the front and sleeves of Team Spirit’s CS:GO and DotA 2 jerseys. Parimatch will also work with the...

Partnership will see the club support Cyberlynx’s educational and football ambitions.   Premier League side Southampton Football have signed a partnership with Malaysian institution Cyberlynx International College. The partnership will see Southampton supporting the college’s football and educational goals. This is also the club’s first-ever partnership with a Malaysian organisation. The Kuala Lumpur-based not-for-profit private...

Sports Water becomes the Official Water of the French club.   Ligue 1 club Paris Saint-Germain have announced Sports Water, a division of WaterCo, as their Official Water after signing a three-year agreement with the club. The partnership will see Sports Water provide water at the Parc des Princes while also providing water during the...

Tezos announced as the team’s Official Technical Partner.   French esports organisation Team Vitality have announced blockchain technology firm Tezos as their Official Technical Partner. The three year-deal is Team Vitality’s lengthiest partnership and is being billed as ‘one of the biggest in European esports history’. The partnership will see the Tezos logo feature on...

The Indian business conglomerate replaces Vivo.   Chinese mobile manufacturer Vivo has been replaced by one of India’s largest business conglomerates, Tata Group, as the Indian Premier League’s title sponsor following an IPL Governing Council meeting held on January 11, 2022. The monetary details of the deal haven’t been disclosed yet. The new deal will...

Betting brand nets first-ever Bundesliga partnership.   German football side RB Leipzig have become the first-ever Bundesliga club to secure a deal with betting brand 888sport. The year-long partnership will see 888sport gain visibility at the club’s home stadium, Red Bull Arena, and also across their digital assets. Additionally, 888sport will also become the presenting...

The beer brand kicks off its 90th year anniversary with the latest partnership.   Singapore-based beer brand Tiger Beer has roped in South Korean footballer Son Heung-Min as its brand ambassador as the brand kicks off its 90th anniversary celebrations. Son’s partnership with the brand kicks off with the ‘Year of Your Tiger’ marketing campaign,...