Aditya Chaudhuri

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

ATP and FedEx end partnership

The 12-year partnership comes to an end.   US-based logistics firm FedEx has confirmed that it will not renew its global partnership with the Association of Tennis Professionals (ATP) following the expiration of the deal at the end of 2021. FedEx had been a partner of the tour since 2010. The initial deal saw FedEx...
Aditya Chaudhuri

Shafali Verma completes agreement with Bank of Baroda

India’s national women’s cricket team’s opening batter Shafali Verma has signed with Bank of Baroda and will act as their brand ambassador. 17-year-old Verma was the youngest ever to play for the country and holds the highest Strike Rate as of now in T20 cricket. She plays across all formats for the Indian side and...
Aditya Chaudhuri

Otmar Szafnauer parts ways with Aston Martin

Szafnauer leaves after 13 years with the team.   British Formula One team Aston Martin Cognizant have announced the departure of their CEO and Team Principal, Otmar Szafnauer. It has been rumoured that Szafnauer could be moving to Aston Martin’s midfield rivals, Alpine.   The Silverstone based team released a statement which read: “Otmar Szafnauer...
Aditya Chaudhuri

Top 10 Richest Tennis Players of All Time

Some of them earn huge  amounts  of money by winning tournaments and featuring in their respective sponsorship commercials. Let us take a look at the top 10 richest tennis players as of April 2021.
Aditya Chaudhuri

Bengal Warriors Sponsors 2021-2022

Kolkata-based side Bengal Warriors had a rough start to the Pro Kabaddi League journey before making their first playoffs in 2016. Since then, the Future Group-owned team have looked to cement their place as one of the stronger sides in the league, and they achieved their ultimate goal in 2019 after being crowned the champions....
Aditya Chaudhuri

Trinity Gaming announces Chemin Esports partnership

New partnership to focus on developing upcoming talent.   One of India’s leading gaming talent management companies, Trinity Gaming has signed a partnership with Gurugram-based esports organisation Chemin Esports. The partnership will see Trinity Gaming work towards helping the Chemin Esports athletes maximise their potential and also develop the upcoming talents. The partnership will see...
Aditya Chaudhuri

shox signs for Team Liquid

The French star leaves Team Vitality after three years.   North American esports organisation Team Liquid have revealed the fourth player of their CS:GO roster for 2022 after announcing that Richard ‘shox‘ Papillon will be joining them for the 2022 season. The transfer news doesn’t come as a surprise, given the French star was linked...
Aditya Chaudhuri

Romelu Lukaku announced as Ultimate Football League ambassador

Belgium and Chelsea striker Romelu Lukaku has been roped in by upcoming football video game Ultimate Football League’s (UFL) developer and publisher Strikerz Inc. as the game’s latest brand ambassador. UFL, which aims to compete with the big guns like FIFA, has already roped in familiar football faces to gain popularity. Liverpool striker Roberto Firmino...
Aditya Chaudhuri

Pat Cummins inks deal with Healthquad

Australian Test captain signs on as a brand ambassador.   Health and fitness platform Healthquad has roped in Australian men’s national cricket team’s Test captain Pat Cummins as a brand ambassador. Cummins also joins the firm as an investor. With the aim of transforming the Indian health industry through proprietary algorithms that provide accurate health...
Aditya Chaudhuri

Raducanu nets British Airways partnership

The deal marks the tennis star’s first British brand endorsement.   British tennis star Emma Raducanu has been announced as the global brand ambassador for the flag carrier airline of the United Kingdom, British Airways. The deal will see British Airways continue to fly Raducanu to tournaments around the world and even for training. Raducanu...
Aditya Chaudhuri
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