The Brisbane Heat have signed a partnership agreement with Queensland-based home builder Plantation Homes, which thus becomes as an Official Partner of the Australian cricket franchise and Queensland Cricket.
The deal will see Plantation Homes’ logo feature on the Heat’s playing and training pants. Plantation Homes will also have branding presence at The Gabba via LED boards as well as gain naming rights to the Luxe Lounge, a popular premium ticketed space at the venue.
Additionally, Plantation Homes will work with the Heat on various community projects by focusing on the grassroots level and take up the role of the Presenting Partner of official Heat coaching clinics through the Queensland Cricket Foundation.
Speaking about the Plantation Homes agreement, Terry Svenson, CEO, Brisbane Heat, said:
“It is wonderful to have Plantation Homes join us as a partner this summer where we are proud to represent their brand, staff, and customers on our kit. It is clear we have aligned values of making a difference in our communities, and we know the Brisbane Heat and Queensland Cricket will be a positive partnership in growth, engagement and opportunities for our members and community.“
Alex Raleigh, General Manager, Queensland, commented:
“From the very early days, our directors have been committed to building a better future for our community. Their legacy continues today and we are thrilled to partner with the Brisbane Heat to support a team that truly brings the heat both on and off the field. Just like building a dream home, cricket is all about solid foundations, teamwork, community and of course hitting it out of the park when it matters most. We’re excited to be part of the Brisbane Heat family and look forward to a season of big innings and memory making moments.“
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