IPL Sponsors and Partnership News

This article contains information regarding the organisations enjoying a strong branding presence across the Kolkata Knight Riders’ (KKR) physical and digital assets as their sponsors and partners for the 2023 Indian Premier League (IPL) season. Also Read – Breaking down the IPL sponsorship jamboree in numbers PRINCIPAL SPONSORS BKT Ahead of IPL 2021, Mumbai-based tire manufacturer...

This article contains information regarding the organisations enjoying a strong branding presence across the Royal Challengers Bangalore (RCB) men’s team’s physical and digital assets as their sponsors and partners for the 2023 Indian Premier League (IPL) season. MAIN PRINCIPAL PARTNER Qatar Airways Qatar Airways, the state-owned flag carrier of Qatar, announced a multi-year partnership with...

Gadgets and consumer electronics brand UBON has been roped in as the Official Headgear & Audio Sponsor of the Rajasthan Royals (RR).  The agreement will have the UBON logo present on the helmet and cap of the RR team throughout the 2023 Indian Premier League (IPL) season. UBON has stated that it hopes to reach...

Three Indian Premier League (IPL) teams have signed a new partnership agreement with consumer audio and lifestyle brand boAt. The three teams are: the Kolkata Knight Riders (KKR), the Royal Challengers Bangalore (RCB) and the Gujarat Titans (GT). While the RCB and the GT have roped in boAt as their Official Audio and Wearable Partner,...

Bengaluru-based Indian cricket franchise Royal Challengers Bangalore (RCB) have announced a new partnership with Viacom18, the digital rights holder of the TATA Indian Premier League (IPL) and the global rights holder of the TATA Women’s Premier League (WPL). The partnership will grant RCB fans exclusive access to IPL content on JioCinema. They will gain exclusive...

The Board of Control for Cricket in India (BCCI) has roped in global nutrition firm Herbalife as an Official Partner of the TATA Indian Premier League (IPL) for its 2023 season.  The partnership will see both the BCCI and Herbalife work towards their common passion for sports. Herbalife will enjoy branding presence across various IPL...

Much like the franchise whose ashes they rose from, the SunRisers Hyderabad have reached the Holy Grail once. Last season was one to forget for them, however, as they finished their campaign bottom of the league table. This season, the only way to look is up, and the team will want to avoid their last-season...

Indian Premier League team Punjab Kings have announced a new partnership with McDonald’s India – North and East.  The partnership will see McDonald’s launch a special ‘Punjab Kings Meal’ made specially for the partnership. The Punjab Kings meal will consist of butter rooster grilled or butter paneer grilled burgers, with medium/giant world well-known fries and...

BKT In March 2022, Mumbai-based tire manufacturer BKT (Balkrishna Industries Limited) was announced as the Official Tire Partner for eight IPL teams—the Mumbai Indians, the Delhi Capitals, the Royal Challengers Bangalore, the Kolkata Knight Riders, the Punjab Kings, the Rajasthan Royals, the SunRisers Hyderabad and the Gujarat Titans—for the 2022 season. BKT has been serving the PBKS as their back-of-matchday-shirt sponsor since IPL 2021. Reliance Jio The Mumbai-based Indian telecom giant has maintained a sponsorship deal with all eight teams across the IPL since the 2018 season. For the PBKS, Jio was the principal back-of-shirt sponsor on the team's matchday shirt during the 2018 season, their chest sponsor for the 2019 and 2020 seasons, and currently serves as a sleeve sponsor. Dream11 Apart from being an Official Partner to the IPL itself, the Mumbai-headquartered Indian fantasy sports platform serves as the designated fantasy sports partner to seven teams in the tournament, excluding the Kolkata Knight Riders, the Royal Challengers Bangalore and the Lucknow Super Giants. Dream11 is also a PBKS sleeve sponsor for IPL 2022.

Call them the bridesmaid that never gets to be the bride; call them the South Africa of the IPL. For all their potential, the Royal Challengers Bangalore are yet to win the Indian Premier League. They did make the Playoffs last year, but the trophy evaded them yet again.Now, another IPL campaign beckons the Royal...