Formula 1 News

Italian Formula One team AlphaTauri have announced that their current Team Principal, Franz Tost, will step down from the role, and current Ferrari Sporting Director Laurent Mekies will join them as their new Team Principal from the 2024 season onwards. The team have also stated that former FIA executive Peter Bayer will join them as...

British Formula One team Williams Racing have announced the launch of the Frank Williams Academy, which is an initiative by the Spinal Injuries Association (SIA), the Official Charity of the team. Williams will be supporting the Academy, which has been created in honour of the team’s founder, the late Sir Frank Williams. Williams and the SIA...

Energy drink brand Celsius has been announced as an Official Partner of Italian Formula One team Ferrari. As Official Partner, Celsius will work with Ferrari on fan engagement activities both on ground and across social media, engaging the fans and carrying out special activations both on and off the track. The partnership will also put...

Dubber Corporation Limited, a global platform driving revolutionary change in the communications industry, has signed McLaren’s Formula One driver Oscar Piastri as a company Global Ambassador. The Australian motor-racer, who is making his Formula One debut with McLaren in 2023, will collaborate with Dubber on branding, messaging and customer engagement. The partnership was announced ahead...

Hamilton finishes second ahead of Alonso. Reigning world champion Max Verstappen once again was in a league of his own as the Red Bull driver took his second win of the season, winning the Australian Grand Prix. Verstappen, who started on pole but lost the position at the start of the race, finished comfortably ahead...

British Formula One team Williams Racing have announced a one-race partnership with Australian IT distributor LEADER for the 2023 Australian Grand Prix.  The partnership will see LEADER support the Cyber Protection Partnership between Williams Racing and Acronis and gain branding on the nose of the Williams’ race car at the 2023 Australian GP.  James Bower,...

British Formula One team McLaren have signed a multi-year partnership with Workday, a leading provider of enterprise cloud applications for finance and human resources. The partnership will see Workday join as an Official Partner of the F1 team, starting with the ongoing 2023 season. McLaren will use Workday’s financial planning software and support to empower...

Viacom18 has acquired the exclusive broadcast rights for MotoGP in India, starting with the Grand Premio de Portugal, which will be broadcast on Sports18 and JioCinema. Viacom18 will provide exclusive coverage of Practice Sessions on Friday and Saturday, Qualifying and Sprint on Saturday, and the main race on Sunday. MotoGP fans in the country will...

British Formula One team McLaren have announced a new partnership with Salesforce — a global leader in customer relationship management that is based out of San Francisco, California. Salesforce joins as an Official Partner of the McLaren F1 team. As Official Partner, Salesforce will work with McLaren to deliver unique fan experiences both on and...

Formula One reigning world champions Red Bull Racing have roped in technology solutions provider CDW as an Official Team Partner. The partnership will see CDW provide the team with advanced tools and expertise designed to drive success for the team, both on and off the track. Red Bull will also gain access to CDW's host of products and services along with IT solutions and services, as a part of the agreement. CDW had previously partnered with the team to be the Title Partner of the team's International Women's Day event. Christian Horner, Oracle Red Bull Racing Team Principal and CEO said, "Formula 1 is a technology-driven sport and being able to harness the power of a company like CDW is hugely important. CDW is active in a wide number of areas that are key to the Team’s success and the level of integration they’re able to effect is vital. We are about to embark on a massive new season and the fact that CDW will be helping to drive engagement with Max and Checo’s championship challenge is fantastic news.” Sona Chawla, Chief Growth and Innovation Officer, CDW, spoke about the partnership, commenting, "At CDW, we make technology work so people can do great things. Helping Oracle Red Bull Racing to elevate its use of technology is a unique privilege and we’re proud to stand behind the team as it strives to continue its well-documented success on the racetrack. As a customer-focused organisation, we’re also excited about this partnership because so many of our customers have a deep-rooted passion for Formula 1 and the incredibly talented Oracle Red Bull Racing team.”