Ram Charan confirmed owner of ISPL Hyderabad team
Indian actor Ram Charan has become the latest celebrity to join the Indian Street Premier League (ISPL), coming on board as the owner of the Hyderabad franchise of the tennis-ball...
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Mumbai Khiladis on-board 5 major brands for Ultimate Kho Kho Season 2
Mumbai Khiladis, the Ultimate Kho Kho team owned by Punit Balan Group (PBG), have roped in five major sponsors for the ongoing season of India's premier franchise-based kho-kho league, garnering in the...
Orlando Magic ink new deal with Kia
NBA franchise Orlando Magic have signed a new partnership agreement with South Korean manufacturer Kia, which has thus gained the naming rights to the Magic's home stadium thusly called "Kia...
Pro Kabaddi League Sponsors 2023/24
This article contains information about the organisations serving as official sponsors or partners to the Pro Kabaddi League (PKL), the premier franchised kabaddi competition in India, and enjoying a strong...
Pro Kabaddi League Team Sponsors 2023/24
Following are the organisations serving as official sponsors or partners to the teams competing in the Pro Kabaddi League (PKL) — the premium men’s kabaddi competition in India — and...
PGA Tour reveals Aon deal
The PGA Tour has revealed a partnership agreement with global professional services firm Aon, which will offer the professional golf organiser real-time analytics and work with it on producing insights...
UFC inks deal with National Rugby League
The Ultimate Fighting Championship (UFC) has announced a new strategic partnership with Australasia's premier rugby competition — the National Rugby League (NRL). The partnership will see the NRL work towards...
UFC renews Toyo Tires partnership
The Ultimate Fighting Championship (UFC) has announced a multi-year extension with Toyo Tires, which will see the Japanese tyre manufacturer continue to serve as the UFC's Official Tire for three...
UP Yoddhas unveil EaseMyTrip as their Principal Sponsor
EaseMyTrip.com, one of India’s largest online tech travel platforms, has formally announced its strategic collaboration as the principal sponsor for UP Yoddhas – the GMR Group owned Pro Kabaddi League...
How do NASCAR Drivers Work out?
When people watch car racing, no matter whether that’s Formula 1 or NASCAR, they often think it requires huge mental training but that it’s ultimately not a huge fitness challenge....
Pawan Sehrawat roped in by My11Circle as brand ambassador
Indian online skill gaming company Games24x7 has on-boarded Indian professional kabaddi player Pawan Sehrawat as a brand ambassador for My11Circle, its popular fantasy sports platform. Sehrawat will take centre stage...
NBA inks deal with Foot Locker
The National Basketball Association (NBA) has announced a new multi-year partnership agreement with global footwear and apparel retailer Foot Locker, which comes on board as an Official League Marketing Partner...
Chicago Bulls Sponsors 2023/24
This article contains information about the organisations serving as official sponsors and partners to National Basketball Association (NBA) franchise Chicago Bulls during the 2023/24 season. Also read: NBA Sponsors 2023-24...
UFC extends Atomic Brands deal
The Ultimate Fighting Championship (UFC) has announced a partnership extension with canned cocktail company Atomic Brands, which will see its Monaco Cocktail brand continue on as the Official Hard Lemonade...
Indiana Pacers Sponsors 2023/24
This article contains information about the organisations serving as official sponsors and partners to National Basketball Association (NBA) franchise Indiana Pacers during the 2023/24 season. Also read: NBA Sponsors 2023/24...
Utah Jazz extends Alsco Uniforms deal
National Basketball Association (NBA) team Utah Jazz has announced a partnership extension with laundry services provider Alsco Uniforms, who will continue on as the Official Uniform and Linen Sponsor of the...
HS Prannoy joins forces with Federal Bank
Indian professional badminton player HS Prannoy has signed a partnership agreement with Federal Bank. The Aluva, Kerala-based Indian private sector bank will now serve as Prannoy's Exclusive Banking Partner. The...
Brooklyn Nets net Essentia Water deal
National Basketball Association (NBA) franchise Brooklyn Nets have announced a partnership agreement with alkaline water brand Essentia Water, which thus becomes their Official Alkaline Water. As per the agreement, Essentia...
WNBA Sponsors 2023
Following are the organisations serving as sponsors and brand partners to the Women's National Basketball Association (WNBA) and enjoying a strong branding presence across its physical and digital assets for...
NBA teams up with SKIMS
Kim Kardashian's shapewear brand SKIMS has been confirmed as the Official Underwear Partner of the National Basketball Association (NBA), the Women's National Basketball Association (WNBA), and USA Basketball on a...
UFC teams up with Bud Light
Anheuser-Busch beer Bud Light has been announced as the Official Beer Partner of the Ultimate Fighting Championship (UFC). The multi-year agreement gets underway from January 1, 2024, and will see...
NFL Sponsors 2023/24
The National Football League (NFL) takes place every year in the US, with 32 teams divided equally between the National Football Conference (NFC) and the American Football Conference (AFC). The...
Toyota named Official Automotive Partner of NFL
Toyota and the National Football League (NFL) have jointly announced a multi-year sponsorship agreement, which designates Toyota the Official Automotive Partner of the NFL. With this agreement, Toyota will leverage...
Neeraj Chopra joins Noise as brand ambassador
Popular Indian lifestyle tech brand Noise has announced the signing of Indian track and field athlete Neeraj Chopra as a brand ambassador for its smartwatches range. Chopra joins Indian cricketer...
Neeraj Chopra becomes JSW Group brand ambassador
Indian industrial conglomerate JSW Group has roped in star Indian athlete Neeraj Chopra as a brand ambassador. As brand ambassador, Chopra is set to be the face of several JSW...
Saina Nehwal teams up with Harvest Gold for a noble cause
Bake food company Grupo Bimbo's Indian brand Harvest Gold has roped in ace Indian shuttler Saina Nehwal as a "Race Ambassador", the announcement having been made during the launch of...
NFL 2023/24 Commercial Guide: List of all teams' sponsors
This article contains lists of the organisations serving as Official Sponsors or Partners to all the franchises competing in the 2023/24 season of the National Football League (NFL), the premium American...
MotoGP Bharat 2023: The Grid
The 2023 MotoGP Bharat will take place at the Buddh International Circuit in Greater Noida, UP, between September 22 and 24. Ahead of the country's first-ever MotoGP race, here's a...
MotoGP partners with IndianOil
MotoGP Bharat has roped in IndianOil, a diversified, integrated energy major, as the title sponsor for India’s first-ever MotoGP Grand Prix, scheduled to take place at the Buddh International Circuit...
MotoGP teams up with GoPro
GoPro has signed a multi-year partnership with MotoGP, which will see it join as the Official Action Camera Partner of the series. The deal will see GoPro work with MotoGP...