South America’s football-governing body, CONMEBOL, has roped in hospitality agency Absolut Sport as the Official Travel Partner for the upcoming Copa América 2024.
The partnership sees CONMEBOL and Absolut Sport expand upon their existing partnership, with the latter already acting as the former’s Official Agency, thus providing official travel fan packages for the CONMEBOL Libertadores Final as well as the CONMEBOL Sudamericana Final.
Also read: CONMEBOL Copa América 2024 Sponsors
Juan Emilio Roa, Commercial and Marketing Director of CONMEBOL, commented:
“Having an agency with the expertise of Absolut Sport focused on creating products aimed at the portion of fans interested in an experience beyond matchday aligns with CONMEBOL’s strategic pillars, which involve putting the fan at the centre of the business strategy. We also have a great concern with combating piracy, and establishing a clear path for fans who want to travel to the tournament is, first and foremost, protecting the fan experience.“
Dennis Schreiner, Founder and CEO of Absolut Sport, added:
“Sharing the unstoppable passion for live sporting events, ABSOLUT Sport’s global team is honoured by the continued trust of CONMEBOL. Becoming the Official Fan Travel Partner of CONMEBOL Copa America USA 2024 propels our visions into an exciting new mission, embodying the spirit of “Living it” to its fullest. The timing is perfect to share this fantastic news with the world while also gearing up for the FIFA Club World Cup 2025™ in the U.S. and FIFA World Cup 2026 in the U.S., Mexico and Canada. We look forward to creating unforgettable memories.“
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