The Women’s National Basketball Association (WNBA) has announced a multi-year partnership agreement with Delta Air Lines, who will join as the Official Airline Partner of the WNBA. The deal will see Delta use the partnership to promote their ‘elevated travel-related stories’ through the league’s media platforms including broadcast, digital, print and social media. Delta will also work with the WNBA to create content series about the players and their off-court travel stories.
Cathy Engelbert, Commissioner, WNBA, said,
“Delta Air Lines shares the league’s commitment to excellence and innovation and is a dedicated partner in the work to uplift and empower women’s sports. As an airline partner of the WNBA, this partnership not only elevates the travel experience for the players, but also underscores Delta and the WNBA’s shared dedication to enhancing the growth and visibility of women’s sports. With Delta’s support, we are eager to bring the WNBA to new heights and connect with fans in meaningful ways.”
Ed Bastian, CEO, Delta, added,
“We’re proud to partner with the WNBA, where every game is a testament to our shared values of teamwork and perseverance. We look forward to serving these incredible athletes on their journeys and furthering Delta’s support of women’s athletics.”
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