Fantasy gaming platform to have its logo on the team’s first-team jerseys.
Kerala Blasters FC have announced fantasy gaming platform EXCHANGE22 as their main sponsor ahead of the 2021/22 Indian Super League season.
The partnership will see Kerala Blasters sport the EXCHANGE22 logo on the right chest of their first-team jerseys and training kits.
Speaking about the partnership, Nikhil Bhardwaj, Director, Kerala Blasters FC, commented:
“We are excited to welcome EXCHANGE22 into the Kerala Blasters family. From the outset, our goals have been mutually aligned at the heart of which lies a great willingness to bring more fun and innovative ways to engage with our beloved fans. I look forward to a long and fruitful association together.”
Founded in 2019, EXCHANGE22 is a unique fantasy gaming platform that boasts of a virtual sports stock exchange. The app allows players to merge sports and stock exchange together to create a unique experience.
Users can trade the players’ shares virtually with the likeness of trading stock of companies, which can be bought or sold by the user.
Bodhishatta Karfa, Director and Co-Founder of EXCHANGE22, added:
“Collaboration that happens from heart between the two firms surely creates history and always finds the path of glory. Team EXCHANGE22 pays respect and honour to one of the best teams of the Indian Super League, Kerala Blasters FC. Just as Cricket, now Football is also trending among Indians. The tremendous Football skills of Kerala Blasters FC are appreciated all over India. We deeply believe EXCHANGE22’s collaboration with Kerala Blasters FC will turn out to be magnificent.”