Major League Cricket (MLC) has roped in Secutix, a ticketing industry–focused technology firm, as its Official Ticketing Partner.
The agreement, signed with the help of American Cricket Enterprises (ACE), will integrate Secutix’s ticketing system into its digital infrastructure, along with “its white-label ticketing solutions S-360, core primary and secondary ticketing, and S-MOBILE, for mobile first solutions to manage the League’s [MLC] dynamic needs across multiple stadiums and multiple tournaments to improve fan experiences.”
Neeraj Singh, Vice President of ticketing, MLC, commented:
“Leveraging SECUTIX’s extensive experience with the International Cricket Council’s Men’s T20 World Cup 2024, the England and Wales Cricket Board, and Cricket West Indies puts Major League Cricket in a great position to capitalize on the success of the past three seasons. SECUTIX’s cutting-edge ticketing technology will give us full control and insights to support revenue growth, while delivering a seamless, MLC branded experience for our fans.”
Michael McDermott, SECUTIX general manager of the Americas, said:
“This is the second U.S. sports league we’ve signed in six months seeking an integrated enterprise platform that connects fan data and extends engagement beyond the ticket. Sports organizations are entering a new era where value is created not just through tickets, but through understanding the experiences that bring fans closer to the heart of the game. Unlocking this future requires real-time intelligence and direct fan relationships that allow leagues to innovate boldly and scale sustainably. At SECUTIX, we’re building the foundation that empowers leading sports organizations to reimagine the fan journey and shape the next decade of growth.”
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