Sony Pictures Networks India (SPN) has signed an extension agreement with the Lanka Premier League (LPL), which will see the Indian broadcaster continue to provide coverage of the league in the Subcontinent.
The agreement will see Sony broadcast the third season of the LPL not only in India but also other Subcontinent countries, including Pakistan, Afghanistan, Maldives, Nepal and Bhutan. SPN has also received the exclusive digital rights for the league in India and Sri Lanka.
The five-team tournament will be broadcasted live on Sony Sports Ten 1 and Sony Sports Ten 5.
Anil Mohan, Founder and CEO of IPG, the official promoter, Lanka Premier League, commented:
“We are very pleased to see the way the Lanka Premier League has been able to sustain the growth and our allies are showing continued support and trust in the league. The tournament has attracted the biggest players from around the world and now, for the third year in a row, the biggest broadcasters are also showing their interest and excitement around the competition.
“Sri Lanka has always been proud of its cricketing heritage and passion and we cannot be happier about it being taken to all parts of the world through some of the renowned broadcasters in the business. On behalf of the LPL I extend a warm welcome to all our broadcast partners.“
The LPL is all set to get underway from December 6, 2022. Recently the league also on-boarded former cricketers such as Sir Viv Richards, Wasim Akram and Sanath Jayasuriya as brand ambassadors.
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