Latest Hard Rock News and Highlights

Miami Grand Prix - Hard Rock Title Partnership

Hard Rock becomes title partner for Miami Grand Prix

The South Florida Motorsports (SFM) have announced a new multi-year partnership agreement with Hard Rock International, which will see Hard Rock gain naming rights to the Miami Grand Prix and...

Hard Rock joins forces with Lionel Messi for 50th anniversary

Hard Rock International has commemorated its 50th-anniversary festivities by announcing the appointment of FC Barcelona's Lionel Messi as its new brand ambassador for the next five years. Messi is the...