Cricket News

Tata Group acquires Women’s Premier League title rights

The Board of Control for Cricket in India (BCCI) has announced the Tata Group as the Title Sponsor of the upcoming inaugural season of the Women’s Premier League (WPL).

The Tata Group already serves as the Title Sponsor of the Indian Premier League (IPL). The deal is for a period of five years and will see the Tata Group serve as the WSL’s Title Sponsor till the 2027 edition. The group will promote its brands Tata Capital and Tata Motors during this period. 

The announcement was made by BCCI Honorary Secretary, Jay Shah. He tweeted:

I am delighted to announce the Tata Group as the title sponsor of the inaugural WPL. With their support, we’re confident that we can take women’s cricket to the next level.

Roger Binny, President of the BCCI, said:

We are really happy and excited to have TATA Group as the title sponsor for the WPL. We feel this is one of the most significant developments which will further boost the popularity of women’s cricket. The Indian women’s team has left no stone unturned to make the country proud and WPL is a step to indicate the upswing of women’s cricket in India. The tournament marks a new chapter in the history of women’s cricket in India and I am sure that it will set a new benchmark in the times to come; encouraging the Indian as well as the world cricketers to take up and pursue the sport.

Jay Shah, Honorary Secretary of the BCCI said:

Women’s cricket is achieving new heights with every passing day and having TATA Group on board as the Title Sponsor for the Women’s Premier League is a testament of the growing stature of women’s cricket in India. The WPL will now be called TATA Women’s Premier League. The BCCI values and appreciates women’s cricket and the WPL is one more initiative to further nurture the game.

Arun Singh Dhumal, Chairman of the IPL, added:

After extending their support to the IPL, we are happy to have TATA Group on board for the Women’s Premier League. We look forward to a fruitful partnership and the BCCI is sure the WPL brand will grow manifold with this move. I am sure this will be a long and enriching affiliation for both stakeholders. The beginning of the WPL is one more step in BCCI’s continuous endeavour to support and promote women’s cricket in India. This is the inaugural edition of the tournament, which promises to inspire and act as motivation for the budding women cricketers across the globe.

The first season of the WPL is all set to get underway from March 4, 2023. The tournament will be played entirely in Mumbai: at the Brabourne Stadium and the DY Patil Stadium.

The first season of the WPL will have a total of five teams competing, which are: Delhi Capitals, Gujarat Giants, Mumbai Indians, Royal Challengers Bangalore and UP Warriorz.

The teams were sold for a total of ?4,700 crore and the sale of media rights fetched the BCCI approximately ?951 crore.

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Recent Posts

ATP expands TikTok partnership

The Association of Tennis Professionals (ATP) has announced a partnership expansion with TikTok which will…

7 hours ago

Glasgow 2026 finds healthcare partner in Bupa

Global healthcare company Bupa has been revealed as the Official Healthcare Principal Partner of Glasgow…

7 hours ago

CPL finds new partner in BYD

The Caribbean Premier League (CPL) has announced a new partnership agreement with automobile manufacturer BYD,…

7 hours ago

UFC expands Paramount partnership

The UFC has announced a partnership expansion of their media rights agreement with Paramount, which…

7 hours ago

Argentina vs Algeria | FIFA World Cup 2026 Group Stage | Preview and Predictions

Defending Champions Argentina begin their quest to keep their crown with a tough opening fixture…

7 hours ago

Shreyas Iyer joins the Kabuni family

The freshly appointed Indian men's T20I cricket team captain, Shreyas Iyer, has been announced as…

7 hours ago