Amul has announced two new sponsorship agreements, teaming up with the Spanish national football team as the FIFA World Cup 2026 commences while also renewing their partnership with the defending World Cup champions, Argentina. Amul takes up the role of the Official Regional Sponsor for the Spanish team in India while continuing on as a Partner of the Argentine team for a fourth consecutive year.
Both Spain and Argentina are currently taking part in the ongoing FIFA World Cup 2026 with Spain starting their campaign with a draw against a spirited Cabo Verde squad while Argentina kicked off their title defence with a win over Algeria.
Amul released a statement which read,
“Our partnership with the defending world champions continues; the revered G.O.A.T will be in full action! We have added an association with the star-studded Spanish team too, with the likes of Yamal, Rodrigo, and so many more.
‘We are delighted to continue our successful partnership with AFAseleccion, one of the world’s most iconic football associations, for the fourth consecutive year.”
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