Aditya Chaudhuri - News Site Editor Page 242
Paris 2024 inks Carrefour deal
Organisers of the Paris 2024 Olympic and Paralympic Games have signed a new partnership with French supermarket chain Carrefour Group. Joining the Games as a Premium Partner, Carrefour will also...
Wimbledon teams up with Warner Bros
Wimbledon has teamed up with Warner Bros, which will see Warner Bros Discovery Sports (WBDS) broadcast the iconic tennis tournament live across eleven countries in Europe. The programme will be...
Nick Kyrgios becomes first athlete to join Naomi Osaka's Evolve sports agency
Australian tennis star Nick Kyrgios has been announced as the first client of Evolve sports agency. The new sports agency was co-founded by four-time Grand Slam champion Naomi Osaka and...
Red Bull suspend Jüri Vips over racist slur
Austrian Formula One team Red Bull Racing have announced that they have suspended their junior driver Jüri Vips after he allegedly used racist language during a live-streaming session on gaming...
Jehan Daruvala to make Formula One debut with McLaren
Daruvala to test the 2021 McLaren at Silverstone. Indian Formula 2 driver and Red Bull junior Jehan Daruvala will make his long-awaited Formula One debut later this week at Silverstone....
Team Liquid partner with Honda
North American esports organisation Team Liquid have signed a major partnership agreement with car manufacturer Honda. The partnership will see Honda acquire the naming rights to Team Liquid's League of...
West Midlands announces massive esports deal
UK metropolitan county West Midlands has signed a ten-year Strategic Framework Agreement with the Global Esports Federation (GEF) to become a 'global esports hub'. The agreement was signed by the...
Verstappen fends off Sainz to take maiden Canadian Grand Prix win
Red Bull made it six wins out of six as Max Verstappen took yet another win at the Canadian Grand Prix. The Dutchman, who took his maiden pole in Canada,...
Zhou Guanyu announced as HSBC China ambassador
Alfa Romeo's driver Zhou Guanyu has been announced as HSBC Bank China's latest brand ambassador. The partnership will see HSBC use Zhou's profile to encourage the youth to pursue their...
Santander inks LEC and LLA partnership
Spanish banking group Santander has signed a multi-year partnership with Riot Games’ League of Legends European Championship (LEC) and the Liga Latinoamerica (LLA). The partnership will see Santander serve as...