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SINDHU TO SERVE UP LEGAL ACTION
After a triumphant week that saw PV Sindhu become the first Indian woman to win two Olympic medals, following her bronze win at the Tokyo Games, the ace shuttler is...
Virat Kohli is smitten by Anushka Sharma in Lux's latest campaign
India's celebrity couple Virat Kohli and Anushka Sharma are the faces of Lux's latest 'Chand Sa Roshan Chehra' campaign. Unilever's flagship soap brand Lux had previously acquired the marketing rights...
MS Dhoni joins HomeLane as an equity partner and brand ambassador
HomeLane, a home interior brand, has announced a three-year strategic collaboration with Mahendra Singh Dhoni as an equity partner and brand ambassador. Former India cricket captain MS Dhoni will be...
National Esports Championships 2021 to kick-start on August 6
Registrations are open as DOTA2, TEKKEN7, PES 2021 and CS:GO are included in NESC 2021 The Esports Federation of India (ESFI) is all set to roll out the 2021 edition...
The All India Gaming Federation partners with Arthur D. Little to reinforce its self-regulation process
Aims at laying down industry best practice and setting concrete foundations for the self-regulatory audit process As the oldest online skill gaming industry body, the All India Gaming Federation (AIGF)...
Why did Arsenal pay "£50M" for Ben White?
The North London side have signed Brighton & Hove Albion's talismanic center-back Ben White for a massive amount of £50m. Mikel Arteta's side are struggling to perform at the level...
The Return of Fernando Alonso
After the British Grand Prix, one can be forgiven if all the hype is about defending champion Lewis Hamilton and current championship leader Max Verstappen, but today we won't be...
IPL resumes from September 19
The BCCI announced the fixtures of the remaining Indian Premier League 2021 matches on Sunday, July 25. Earlier in July, BCCI president Sourav Ganguly and Secretary Jay Shah were in...
What is the Simulated Reality League in cricket and other sports?
Technology has played a massive role in the development of many human activities. With it, a lot of activities were made simpler and more efficient. It also opened a lot...
Top 10 transfers in the summer 2021 window so far
The COVID-hit market is reflective of the terrible financial situation across Europe, but signings are still being made by the clubs to reinforce their squads and make progress. Here are...