Bundesliga announces US-focused Polymarket partnership

The German Bundesliga has roped in global prediction market Polymarket as its Official Prediction Market Partner in the United States following a multi-year agreement.

The partnership, kicking off with the 2026/27 season, will allow Polymarket users to trade event contracts on Bundesliga games. Both Polymarket and the Bundesliga will collaborate on social media and digital content based around match predictions and markets.

Additionally, Polymarket will gain exclusive rights to use intellectual property pertaining to the Bundesliga and its clubs.

Robin Austermann, Executive Vice President, Bundesliga Americas, added:

“Partnerships like this one are a testament to our long-term collaboration with Relevent to grow German soccer in the region, as we continue to showcase Football As It’s Meant to Be in the Americas.”

Ari Borod, President of Sports Business Development at Polymarket, commented:

“The Bundesliga is home to some of the most exciting players in world football, and its U.S. audience reflects that. An official partnership with the Bundesliga equips Polymarket to serve that audience with the credibility the league deserves.”