Cadillac F1 Team partner with TWG AI

The Cadillac Formula One Team have signed a partnership with enterprise AI company TWG AI, bringing it on board as their Primary and Exclusive AI Partner.

TWG AI will support the team’s aim to move to the top of motorsport, with its technology and intelligence systems set to be integrated into Cadillac F1’s operations.

The Cadillac F1 Team will be making their Formula One debut in the upcoming 2026 season.

Dan Towriss, CEO of Cadillac Formula 1 Team Holdings LLC, commented:

“We’re proud to welcome TWG AI as our first primary partner. From day one, we’ve set out to build a team designed for the future of the sport, combining engineering excellence with intelligent systems and long-term thinking. TWG AI shares that approach, and their technology will be embedded in how we operate day to day, helping us make faster, smarter decisions, extract performance at every level, and set a new benchmark for how a modern Formula 1 team is built.”

Drew Cukor, President of TWG AI, said:

“This partnership reflects our conviction that AI, when engineered correctly, becomes a performance multiplier – in sports and in business. The work that TWG AI is doing with the Cadillac Formula 1 Team translates directly to broader enterprise environments where leaders face similar demands – fast decisions, the need for quick, accurate information, and high stakes.”

Graeme Lowdon, Team Principal, Cadillac Formula 1 Team, added:

“Starting a Formula 1 team from scratch creates a rare opportunity to be intentional. Rather than inheriting legacy systems, we can design the right foundations from the outset. TWG AI’s approach aligns with that philosophy – building deliberately, testing rigorously, and planning for long-term performance.”