Gatorade partners with Hardik Pandya
Energy drink brand Gatorade has announced a new partnership with Indian professional cricketer Hardik Pandya, who comes on board to promote Gatorade's message of the importance of hydration while being...
Cricket News Page 30
Latest News
SuperWin ropes in AB de Villiers as brand ambassador
Online gaming platform SuperWin has roped in former South African professional cricketer AB de Villiers as a brand ambassador. As per the deal, De Villiers will be the face of...
Cricket South Africa (CSA) nets partnership with Lotto Sport
Italian sports equipment manufacturing brand Lotto Sport has been roped in as the Official Technical Partner of all the South African national cricket teams following a partnership agreement with Cricket...
Ravindra Jadeja teams up with Saatvik Solar
Indian module manufacturer Saatvik Solar has roped in Indian professional cricketer Ravindra Jadeja as a brand ambassador. By getting Jadeja on board, the brand aims to reach out a wider...
Viacom18 gets digital and television rights for BCCI home games
The Board of Control for Cricket in India (BCCI) has revealed that Viacom18 has gained the media rights for all of its home international fixtures for a period of five...
YuppTV gets Asia Cup 2023 broadcast rights
South Asian content provider YuppTV has secured the broadcast rights from Disney Star for the 2023 Asia Cup. The deal will see YuppTV broadcast the event in more than 70...
BCCI inks three-year IDFC First Bank title sponsorship deal
The Board of Control for Cricket in India (BCCI) has announced a new partnership with IDFC First Bank, which joins as the Title Sponsor of the India men's and women's...
BCCI partners with BookMyShow for ICC Men's Cricket World Cup 2023
The Board of Control for Cricket in India (BCCI) has announced a new partnership with BookMyShow, which is joining as the Official Ticketing Platform for the upcoming ICC Men's Cricket...
Sharief Bhai ropes in T. Natarajan as brand ambassador
Curefoods' biriyani brand Sharief Bhai has roped in Indian professional cricketer T. Natarajan as their latest brand ambassador. The partnership was announced through Natarajan's presence at the inauguration of Sharief...
Casio India announces Shubman Gill as official brand ambassador for G-SHOCK
G-SHOCK India has announced a partnership agreement with Indian professional cricketer Shubman Gill, making him one of its brand ambassadors. The collaboration with Shubman Gill will help G-SHOCK connect more...
Shubman Gill teams up with Tata Capital
Indian professional cricketer Shubman Gill has been roped in as a brand ambassador by Tata Group's financial services arm, Tata Capital. The partnership will see Gill star in various multi-media...
Fun88 India teams up with Dale Steyn
Online gaming and betting platform Fun88 has roped in former South African professional cricketer Dale Steyn as a brand ambassador. Steyn was revealed as a Fun88 brand ambassador on the...
Lanka Premier League (LPL) teams up with SATsport News
The Lanka Premier League (LPL) has announced SATsport News as a "powered by" sponsor of its ongoing fourth edition. SATsport News is dedicated to bringing the latest updates and engaging...
Cricket Australia renews ASICS deal
Cricket Australia (CA) has extended its partnership with Japanese sporting goods firm ASICS, which will continue on as the Official Apparel Partner of CA till 2028. The five-year partnership extension...
Lanka Premier League 2023 Sponsors
This article contains information regarding the organisations enjoying a strong branding presence across the Lanka Premier League's (LPL) physical and digital assets as sponsors and partners for its 2023 edition....
Cricket West Indies inks Betbricks7 deal
Cricket West Indies (CWI) has inked a new sponsorship agreement with Betbricks7 — an online live games and fantasy platform. As per the agreement, Betbricks7 becomes the Principal Team Partner...
Royal Challengers Bangalore announce Andy Flower as men's team Head Coach
The Royal Challengers Bangalore (RCB) have announced Andy Flower as Head Coach of their men's team. As head coach, Flower has worked with both international and franchise cricket teams. In...
Virat Kohli joins Essilor as brand ambassador
Prescription lenses brand Essilor has announced Indian professional cricketer Virat Kohli as one of their brand ambassadors for the Indian market. With this deal, Essilor hopes Kohli will "bring to...
The Hundred 2023 Sponsors
This article contains information regarding the organisations enjoying a strong branding presence across The Hundred’s physical and digital assets as its sponsors and partners for the 2023 season. Also read:...
Sling Mobility joins Lanka Premier League 2023 sponsorship portfolio
Sling Mobility, Sri Lanka’s fastest-growing EV two-wheeler, has been announced as an Official Partner of the upcoming Lanka Premier League (LPL) season. This partnership between Sling Mobility and the LPL...
Shubman Gill teams up with Bajaj Allianz Life
Indian professional cricketer Shubman Gill has partnered with Bajaj Allianz Life. As per the agreement, Gill will help the Pune-based Indian life insurance company reach out to wider audience through...
Shah Rukh Khan headlines latest 2023 ICC Men's Cricket World Cup campaign
The International Cricket Council (ICC) has unveiled the "It Takes One Day" campaign, which is part of the build-up to the upcoming 2023 ICC Men's Cricket World Cup. The campaign highlights Navarasa:...
Polymaxx announced as official sponsor for Test 2 of West Indies v India
Indian adhesives company Polymaxx has been announced as an official sponsor for the second Test between the West Indies and India. The Indian men's national cricket team are on a...
Steve Smith joins Washington Freedom as brand ambassador
Australian professional cricketer Steve Smith has been roped in as a brand ambassador for Major League Cricket (MLC) franchise Washington Freedom. As per the agreement, Smith will promote the team....
Willow TV partners with Major League Cricket
Major League Cricket (MLC) has announced a five-year partnership agreement with Willow TV, which will see the latter broadcast the league live in the US and Canada. The broadcast deal...
The Hundred teams up with Compare the Market
UK-based insurance price comparison service Compare the Market has been revealed as the Principal Sponsor of The Hundred. The Hundred, which is the latest domestic short-format cricket event from the...
Rishabh Pant stars in latest HDFC Life campaign
Indian professional cricketer Rishabh Pant stars in HDFC Life's latest ad campaign, titled "Click 2 Protect Super". The campaign is aimed at encouraging the Indian public to "financially secure their...
Viacom18 teams up with Major League Cricket
US franchise T20 cricket competition Major League Cricket (MLC) has teamed up with media firm Viacom18, which has been confirmed as the league's exclusive broadcast partner. The deal will see...
Start Sports gets Lanka Premier League 2023 broadcast rights
Leading Indian sports network Star Sports has bagged the exclusive television media rights for the upcoming Lanka Premier League (LPL) 2023 season, scheduled to be played in Sri Lanka from...
Sourav Ganguly invests in JustMyRoots
Former Indian cricket team captain and former BCCI president Sourav Ganguly has joined food delivery startup JustMyRoots, joining as a brand ambassador as well as an investor in the company. ...
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