Shikhar Dhawan joins Svish
Indian professional cricketer Shikhar Dhawan has partnered with men's grooming and hygiene D2C brand Svish, coming on board as an investor and brand ambassador. With Dhawan on board, the brand...
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Boldfit teams up with Mumbai Indians
The Mumbai Indians (MI) have announced a partnership agreement with Boldfit, an Indian fitness and sports major specialising in apparel, supplements, and fitness accessories, which thus becomes an Official Merchandise...
Surrey County Cricket Club signs long-term deal with HEINEKEN UK
HEINEKEN UK has signed a five-year partnership agreement with Surrey County Cricket Club. The partnership between HEINEKEN UK and The Kia Oval, the club's home ground, will focus on "elevating...
Philips India signs deals with Kolkata Knight Riders and SunRisers Hyderabad
Dutch tech giant Philips' Indian division has announced partnership agreements with the Kolkata Knight Riders (KKR) and the SunRisers Hyderabad (SRH) for the ongoing Indian Premier League (IPL) season. The...
Shikhar Dhawan teams up with CREX
Indian professional cricketer Shikhar Dhawan has been roped in as a brand ambassador of cricket analysis platform CREX. CREX aims to reach out to wider audiences in India by bringing...
Gujarat Titans (GT) Sponsors 2024
This article contains information regarding the organisations enjoying a strong branding presence across Indian Premier League (IPL) franchise Gujarat Titans’ (GT) physical and digital assets as their official sponsors and...
MS Dhoni partners with EMotorad
Mahendra Singh Dhoni has joined EMotorad, an electric vehicle startup focusing on e-cycles, as an equity investor. The double World Cup-winning captain will also serve as a brand ambassador of...
Surrey County Cricket Club announce Ambassador Cruise Line partnership
Ambassador Cruise Line, which offer premium-value no-fly cruises to the UK market, has signed a multi-year partnership agreement with Surrey County Cricket Club. The partnership sees Ambassador Cruise Line become...
Chennai Super Kings and Boldfit join forces
The Chennai Super Kings (CSK) have announced a partnership agreement with Boldfit, an Indian fitness and sports major specialising in apparel, supplements, and fitness accessories, for the ongoing Indian Premier...
Mumbai Indians (MI) Sponsors 2024
This article contains information regarding the organisations enjoying a strong branding presence across the assets of the men’s and/or women‘s teams of the Mumbai Indians (MI) as their sponsors and...
Skechers teams up with Ishan Kishan
Performance and footwear brand Skechers has roped in Indian professional cricketer Ishan Kishan as its latest brand ambassador. The deal will see Kishan star in various marketing and advertising campaigns...
Major League Cricket (MLC) 2024 Sponsors
This article contains information regarding the organisations enjoying a strong branding presence across Major League Cricket’s (MLC) physical and digital assets as sponsors and partners for its 2024 season. TITLE...
SunRisers Hyderabad (SRH) Sponsors 2024
This article contains information regarding the organisations enjoying a strong branding presence across Indian Premier League (IPL) franchise SunRisers Hyderabad’s (SRH) physical and digital assets as their official sponsors and...
Royal Challengers Bengaluru (RCB) Sponsors 2024
This article contains information regarding the organisations enjoying a strong branding presence across the assets of the men’s and/or women‘s teams of the Royal Challengers Bengaluru (RCB) as their sponsors...
Delhi Capitals join forces with Encalm Hospitality
The Delhi Capitals (DC) have roped in travel and airport hospitality company Encalm as their men's team's Hospitality Partner for the ongoing Indian Premier League (IPL) season. As per the...
MS Dhoni joins Explosive Whey
Mahendra Singh Dhoni has joined Explosive Whey, an Indian whey protein and supplements brand, as an investor, mentor, and brand ambassador. Explosive Whey was founded by Kedar Jadhav, an Indian...
Rajasthan Royals team up with HMD
The Rajasthan Royals (RR) have signed a partnership agreement with HMD, which thus becomes the Official Smartphone Partner of the Indian Premier League (IPL) franchise for the tournament's 2024 edition....
Ravindra Jadeja: Brand endorsements
This article contains information about Indian professional cricketer Ravindra Jadeja's brand endorsement deals. Ravindra Jadeja’s brand endorsements— Hisense, Saatvik Solar, AS-IT-IS Nutrition, The Souled Store, Kinara Capital, ASICS, SWOTT, Ambrane,...
Mumbai Indians sign deal with Parksons Cartamundi
The Mumbai Indians (MI) have announced a partnership agreement with Parksons Cartamundi, a playing cards brand. The partnership will see Parksons Cartamundi work with the MI to launch a brand...
Cricket Canada partners with TD Bank Group
Cricket Canada has announced a sponsorship deal with Toronto-Dominion Bank (TD Bank Group), which thus becomes the Official Bank of the Canadian national cricket teams. Through the partnership, TD Bank...
Kia Oval inks new deal with Tata Consumer Products
The Kia Oval, home ground of Surrey County Cricket Club, has signed a two-year partnership agreement with Tata Consumer Products, the food and beverages arm of Indian conglomerate Tata. The...
Major League Cricket teams up with Stake
Major League Cricket (MLC) has announced a multi-year partnership agreement with social casino and online gaming brand Stake, which is thus set to act as an Official Partner of the...
Mumbai Indians partner with Alan's Bugles
The Mumbai Indians (MI) have announced a partnership agreement with Alan's Bugles, which thus becomes the Official Snacking Partner of their men's team. The partnership will see the two parties...
Ravindra Jadeja stars in latest Kinara Capital campaign
Chennai Super Kings (CSK) star Ravindra Jadeja has been roped in by financial company Kinara Capital to headline its latest ad campaign, titled "Aapka Business Chale NonStop with Kinara". https://www.youtube.com/watch?v=xxq5-807aE8&ab_channel=KinaraCapital...
Rahul Dravid stars in latest InCred Money ad campaign
Rahul Dravid has been roped by InCred Money, the retail wealth-tech arm of InCred Group, to headline its latest ad campaign, titled "#InvestConfidentlyInFDs". https://www.youtube.com/watch?v=s7D5sZ_dCfE&ab_channel=InCredMoney The ad campaign highlights the opportunities...
Virat Kohli becomes Asian Paints brand ambassador
Indian professional cricketer Virat Kohli has been roped in as a brand ambassador by Asian Paints and will thus promote the company's "Neo Bharat Latex Paint" range. Amit Syngle, MD...
Sony Pictures Networks India signs long-term deal with New Zealand Cricket
Sony Pictures Television's media conglomerate, Sony Pictures Networks India (SPNI), has signed a new deal with New Zealand Cricket (NZC), thus acquiring the exclusive television and digital rights to broadcast...
Mumbai Indians rope in SOTC as Official Partner
Travel company SOTC Travel has signed a partnership agreement with the Mumbai Indians (MI), thus becoming an Official Partner of their men's team for the ongoing Indian Premier League (IPL)...
Major League Cricket extends Royal partnership
Major League Cricket (MLC) has extended its partnership agreement with Basmati and Sona Masoori Rice brand Royal. The extended agreement will see Royal continue on as an MLC Signature Partner...
Rishabh Pant, Ishant Sharma, and Yash Dhull star in latest PUMA India campaign
PUMA India has released a new campaign with Delhi Capitals (DC) players Rishabh Pant, Ishant Sharma, and Yash Dhull to engage with the franchise's fanbase. PUMA’s DC campaign film, called...
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