Formula 1 News

Aston Martin signs new Ma’aden deal

Multi-year deal announced British Formula One team Aston Martin have announced a new multi-year global partnership agreement with Saudi Arabian mining firm Ma’aden. The partnership will kick off from the upcoming Brazilian Grand Prix 2024 and will see Ma’aden’s branding present on the Aston Martin challenger, the AMR24. The deal will see both work together...
Aditya Chaudhuri

Ferrari extends Shell deal

Shell strengthens long-term partnership Iconic Italian automobile brand Ferrari has announced a partnership extension with Shell, who will support the Scuderia in the Le Mans Hypercar (LMH) programme.  Shell will provide the Ferrari Hypercar programme with their lubricants and coolants as they aim to enhance reliability, durability and performance at the 24h Le Mans races....
Aditya Chaudhuri

Williams renews Gulf Oil deal

Multi-year extension announced Williams Racing have announced a multi-year extension of their partnership with leading manufacturer of oils and lubricants, Gulf Oil International Ltd. Additionally to the Gulf Oil extension, the British Formula One team also announced that they have a new partnership with Gulf’s coffee brand Reviva, who will join the team as their...
Aditya Chaudhuri

Williams renew Kraken partnership

Partnership expanded and extended British Formula One team Williams Racing have announced a partnership extension with crypto platform Kraken, with the partnership being extended and expanded for the Formula One 2025 season. Kraken has been the team’s Official Crypto and Web3 Partner since 2023 focusing on fan engagement online and offline. The extension will continue...
Aditya Chaudhuri

Red Bull extend AT&T deal

Formula One team Red Bull Racing have announced a multi-year partnership extension with telecommunications giants AT&T, with the Austrian team also announcing a partnership expansion.
Aditya Chaudhuri

PUMA on-boards Charles Leclerc as Global Brand Ambassador

German multinational sportswear and footwear giant PUMA has signed Scuderia Ferrari driver Charles Leclerc as a global brand ambassador.
Neha Johri

Mercedes-AMG Petronas F1 Team renew UBS partnership

Mercedes-AMG Petronas F1 Team have announced signing a partnership renewal agreement with financial services company UBS.
Staff

VCARB boot Ricciardo, bring in Liam Lawson

Visa Cash App RB F1 Team (VCARB) have announced that Daniel Ricciardo will be leaving them with immediate effect, with Kiwi racer Liam Lawson set to drive in his stead for the remainder of the 2024 season.
Aditya Chaudhuri

MoneyGram Haas F1 Team announce one-off partnership with “Metaphor: ReFantazio”

MoneyGram Haas F1 Team have announced a one-race deal with role playing game (RPG) Metaphor: ReFantazio for the 2024 Singapore Grand Prix.
Aditya Chaudhuri
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