Global Esports secure VALORANT participation
Indian esports team Global Esports have become the first-ever Indian esports team to be selected to participate at the VALORANT Champions Tour 2023 after securing a spot in the Asia Pacific...
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Top 10 esports athletes of all time
Today, esports is one of the largest industries. It is growing at a rapid rate and continues to explode every year. With millions of players across the world playing different...
Red Bull Racing announce F1 Esports Series driver line-up
Red Bull Racing have announced their driver line-up for the upcoming F1 Esports series. The two-time champions have stated that they will be going ahead with an unchanged line-up from...
ESL announces cancellation of IEM China
ESL has announced that it will not be going ahead with IEM China this year. The gaming tournament organiser made the decision with regards to the ongoing COVID situation in...
Team Vitality net new Kingston FURY deal
French esports organisation Team Vitality have announced a multi-year partnership with industry leader in memory products and technology solutions, Kingston Technology. The partnership will see Kingston Technology's brand Kingston FURY...
ESL Gaming and ASUS Republic of Gamers expand partnership
ESL Gaming and ASUS Republic of Gamers (ROG) have announced an expansion of their partnership, which will see ROG become the Exclusive Official OEM Partner of the Group Stages and...
BLAST to host CS:GO Major in 2023
Danish esports tournament organiser BLAST will be hosting the Spring Counter-Strike : Global Offensive Major in France in 2023. The event is scheduled to take place in Paris and will...
Ninjas in Pyjamas launch female CS:GO team
Swedish esports firm Ninjas in Pyjamas have announced the launch of their women's CS:GO team. The team have signed Tilde “?7licious?” Byström and Jennica “?jenkon?” Sjögren, Thea “?pullox?” Evensen, Marita...
GG.BET partners with The International
Betting firm GG.BET has been announced as Dota 2's main Tier 1 event The International 2022’s Official Betting Partner of its Regional Qualifiers, Last Chance Qualifier and Group Stages. GG.BET...
ESL Gaming extend partnership with GamingMalta
ESL Gaming, Ministry for the Economy, EU Funds and Lands through the GamingMalta Foundation signed an extension of their ESL Pro League partnership. The new agreement will run until 2024,...
Vitality inks GG.BET partnership
International esports organisation Team Vitality has announced a new partnership with esports betting firm GG.BET. The multi-year partnership will see GG.BET join as the Official International Betting Partner for the organisation's CS;GO team. The partnership will see both parties work together to create unique fan experiences and also a host of fan activations at various events while producing next-gen content. The GG.BET logo will also be visible on Team Vitality's CS:GO jersey starting from the BLAST Premier Fall Group tournament, which gets underway from August 2022. Dmitry Voshkarin, CEO GG.BET, commented, "We are pleased to announce a partnership with Team Vitality, a world-class esports team whose successes we have been following with great interest for a long time. For GG.BET, this is a logical stage of our plans to expand into new markets and provide continuous support for esports’ development. We are looking forward to implementing joint projects and will work hard to make GG.BET users and Vitality fans happy."
Quadrant extends Elgato deal
Lando Norris' gaming and lifestyle firm Quadrant has extended their partnership agreement with content creation company Elgato. The extension will see Elgato continue to serve as Quadrant's Official Streaming Equipment Partner. The long-term deal will see the Munich-based Elgato continue to provide Quarant's content creators with their wide range of products to improve their streams. Both Quadrant and Elgato will also collaborate on various other activations over the course of the upcoming year. Most recently, both parties had launched the 'Create Greatness' campaign which works on encouraging 'communities to unite' and enable upcoming content creators to use Elgato's products. The campaign also starred Quadrant founder and McLaren Formula One driver Lando Norris.
DJ Zedd announces partnership with HyperX
HP Inc's gaming peripherals brand and leading esports and gaming brand HyperX has roped in songwriter, record producer and DJ Zedd as the brand's ambassador. The agreement will see HyperX serve as Zedd's Official Gaming Audio and Gaming Microphone Supplier. Zedd will also work with HyperX to design and promote various product offerings which will include custom and limited edition headsets and peripherals. Zedd and HyperX will also work on creating exclusive fan content and work on other promotional platforms. Zedd, spoke about the partnership, stating, "HyperX has supported my passion for gaming since we first connected via Twitter, several years ago. Their products are a major part of my gaming lifestyle and I am grateful for the ongoing support. I’m eager to kick off our collaboration, which dives much deeper than a typical partnership.”
Revenant Esports to represent India at Pokemon UNITE World Championship 2022
Hustling their way amongst the top esports teams in the country, Revenant Esports booked their spot in the Pokemon UNITE World Championships 2022 by clinching the Indian regional qualifier with a dominating performance. They beat Ascension 3-1 in the final and also took home the prize money of $20,000. A total of 24 teams, including popular esports teams like True Rippers Esports, Enigma Gaming, Entity Gaming and S8ul, featured in the regional qualifiers. Revenant Esports were impressive throughout the tournament, winning all of their nine games in the group stages and playoffs. The team will now represent India at the Pokemon UNITE World Championship, scheduled to take place in London from August 19-20. The tournament will feature a massive prize pool of USD 500,000 and will have 16 teams who have qualified from 26 countries across the globe, battling to win the inaugural edition of the tournament. The teams will be divided into four groups with the top two teams advancing to the playoffs. All games will be played in a double elimination best-of-three format while the final will be played in a best-of-five format with a bracket reset.
Red Bull announce Bacon Time partnership
Red Bull have teamed up with Southeast Asian esports organisation Bacon Time. The partnership will see Red Bull provide Bacon Time's players, coaches, team members, streamers, content creators and ambassadors with their energy drink. Red Bull products will also be available at Bacon Time events. By partnering with Red Bull, Bacon Time expanded their sponsorship portfolio which already includes KFC, Razer, Manly and Foodpanda. Tine Hanse, Head of Sponsorship at Ampverse, commented, "Red Bull is a world-class brand and we’re excited to have them onboard with Bacon Time. They share many characteristics and personalities of a brand that we stand for – young, energetic, ambitious, creative, and not afraid to challenge the limits.”
Champion of Champions Tour announces AWS partnership
Upcoming global CS:GO tournament circuit Champion of Champions Tour (CCT) has announced a new partnership with IT service management firm Amazon Web Services (AWS). The multi-year partnership will see AWS become the Official Cloud Infrastructure Provider of the tournament circuit from 2022 to 2024. AWS will provide the tournament with data insights to help create broadcast improvements, additionally with widgets, the data provided by CTT will let them create a dedicated tournament hub which will feature a wide variety of information.
India win historic bronze in esports at Commonwealth Games 2022
The Indian DOTA 2 team produced a strong performance to clinch the bronze medal at the first-ever Commonwealth Esports Championship on August 7. The Indian Dota 2 team, comprising Moin Ejaz (captain), Ketan Goyal, Abhishek Yadav, Shubhnam Goli, and Vishal Vernekar, defeated New Zealand by 2-0 in a best-of-three format. Despite the early pressure from New Zealand, the Indian contingent kept a cool head and won the first two rounds by taking the enemy’s ancient with their intense gameplay and strategies.
Williams Racings to enter Fortnite
British racing team Williams Racing have extended their partnership with UK-based esports organisation Resolve, which will see them enter the world of Fortnite. The extension and expansion of the deal...
Virgil van Dijk joins Tundra Esports
Liverpool defender Virgil van Dijk has been announced as a brand ambassador and shareholder of London-based esports organisation Tundra Esports. As brand ambassador, Van Dijk will help the organisation grow...
Revenge Esports, True Rippers, Entity, Reckoning and Walkouts book spots in ESPL 2 LAN Finals
In the first round of Invitational Qualifiers for the second season of the ESports Premier League (ESPL), Team Revenge Esports won, while True Rippers and Entity finished second and third,...
Guild Esports inks deal with Coca-Cola
David Beckham co-owned esports and lifestyle brand Guild Esports has signed a sponsorship deal with global beverage brand Coca-Cola. The deal will see Coca-Cola join as the esports team's Official...
Riot Games partners with Amazon
Video game developer Riot Games has announced a new partnership with Amazon which will see the Los Angeles-based firm team up with Amazon Web Services (AWS) to create cloud-based esports...
Nike joins hands with Fanatics
Nike has teamed up with digital sports platform Fanatics, which will see the US sportswear giant create college sports apparel. The partnership, which will get underway from 2024, will see...
GodLike Esports join hands with Wings
Leading Indian esports organisation GodLike Esports have announced a partnership with Wings, which will see them launch an exclusive, limited-edition earbuds collection. The collection has been designed with feedback and...
Tiger Shroff extends ESports Premier League partnership
ESports Premier League (ESPL) will continue its association with Tiger Shroff, with the Bollywood actor set to continue as the face of India's first-ever franchise-based Esports league for the second...
ASUS partners with Saudi Esports Federation
Gaming hardware company ASUS Republic of Gamers (ROG) has announced a new partnership with the Saudi Esports Federation (SEF). The deal will see ASUS partner with the SEF to sponsor...
Team Liquid announce Displate partnership
North American esports organisation Team Liquid have signed an agreement with metal poster manufacturer Displate. The partnership will see Team Liquid work with Displate to create a range of posters,...
StreamCards joins Champion of Champions Tour
Broadcast solutions provider Streamcards has been named as the Official Fan Engagement Partner for the upcoming CS:GO tournament Champion of Champions Tour (CCT). The partnership will see Streamcards provide a...
Pokémon Go developers team up with NBA
The National Basketball Association (NBA) and the National Basketball Players Association (NBPA) have announced a new partnership with Pokémon Go developer Niantic, which will see the company develop and launch...
VCT announces new partnership with INZONE
Riot Games has announced a multi-year partnership with Sony's gaming brand INZONE, which will see the latter join as the Official Headset Partner of the Valorant Champions Tour. The partnership,...
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