Aditya ChaudhuriManchester United Football Club (MUFC) have inked a new partnership agreement with technology firm Qualcomm. The agreement will see Qualcomm’s brand Snapdragon become Man United’s front-of-matchday-shirt sponsor, replacing TeamViewer, from the start of the 2024–25 season.
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The deal both the men’s and women’s teams of the English professional football club.
MUFC had initially signed a five-year deal with TeamViewer in 2021, which joined as the Principal Shirt Sponsor, replacing Chevrolet, but last December the club announced that TeamViewer had agreed to give the club the option of buying back the rights for their front-of-matchday-shirt sponsorship.
Manchester United FC released a statement, which read as follows:
“Manchester United has agreed to an expanded strategic collaboration with Qualcomm Technologies, Inc., that will see the Snapdragon brand displayed on the front of the club’s famous shirt. Qualcomm Technologies is already a global partner of Manchester United, promoting its Snapdragon brand. Under the expanded agreement, Snapdragon will become Manchester United’s front-of-shirt partner from the start of the 2024-25 season, featuring on the home, away and third kits of the men’s and women’s teams.“
