The PGA of America and Anheuser-Busch have announced a multi-year partnership extension agreement, which will see Michelob ULTRA continue on as the Official Beer Sponsor of the PGA Championship through 2026.
Michelob ULTRA also will serve as the Official Beer Sponsor to the 2025 Ryder Cup and the PGA of America.
The Michelob ULTRA Athletic Club will continue to be provided at the PGA Championship and the 2025 Ryder Cup.
Michelob ULTRA has been a sponsor of the PGA Championship since 2018.
Luke Reissman, Senior Director, Global Partnerships, PGA of America, commented:
“We are thrilled to expand upon our successful relationship with Michelob ULTRA by welcoming the brand as the Official Beer Sponsor of the PGA of America. Michelob ULTRA’s continued presence at the PGA Championship and 2025 Ryder Cup will undoubtedly elevate our spectator experience and beverage portfolio.“
Matt Davis, VP of Partnerships, Anheuser-Busch, added:
“Golf has a dedicated and passionate fanbase, especially around the sport’s tentpole moments. We’re thrilled to continue to focus on this fandom in our extended sponsorship with PGA of America across the 2025 Ryder Cup and PGA Championship. Michelob ULTRA is the perfect brand for these moments – bringing Superior Access to fans across the country.“
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