Indian ace badminton star PV Sindhu has been roped in as a brand ambassador for Tobacco Control by the Union Health Ministry.
As per the agreement, Sindhu will work on various campaigns to “shield the youth from the detrimental influences of tobacco consumption.”
Also read: PV Sindhu’s endorsements and investments
In accordance with the Tobacco Control agreement, PV Sindhu said in a video message:
“I am speaking to you today as an athlete, an advocate for health and someone deeply committed to raising awareness about the harms of tobacco use. And the incredible benefits of leading a healthy tobacco-free life. That is why I urge you, especially the Youth of our country to stay away from the harmful use of tobacco. Tobacco is the leading cause of many serious health issues such as cancer, heart disease, stroke and lung disease.
“The statistics are alarming but behind each number is a real person… a friend, family member, or a loved one whose life is adversely affected by tobacco use. This is why I want you to join me in my campaign against tobacco use. Remember that health is your greatest asset and you have the ability to protect it. You can choose to focus on your goals, passion and dreams without letting the harmful effect of tobacco hold you back. We can all play an important role in this fight against tobacco.
“As individual, we can make the choice to live tobacco-free and support those who are trying to quit. As a community, we can advocate for policies that reduce tobacco use and protect our youth from starting this harmful habit. Let’s celebrate World No Tobacco Day every day and commit to living a healthier tobacco-free life. Remember the healthier choices today for a happier tomorrow.“
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