Indian professional cricketer Rohit Sharma has been announced as a Global Brand Ambassador of online travel platform Booking.com ahead of the upcoming ICC Men’s Cricket World Cup 2023.
The partnership will see the India men’s national cricket team captain headline and star in multiple campaigns, including the “Howzat!” campaign that is specially curated for the World Cup.
Sharma joins the likes of Jos Buttler and Glenn Maxwell as Booking.com brand ambassadors.
Booking.com currently serves as the Official Accomodation Partner to the International Cricket Council (ICC).
Also read: 2023 ICC Men’s Cricket World Cup Sponsors
Santosh Kumar, Country Head for India, Sri Lanka, Maldives and Indonesia at Booking.com, stated:
“We’re really excited to have Rohit Sharma as one of Booking.com’s global brand ambassadors for our ICC Men’s Cricket World Cup 2023 campaign. Cricket is one of the most loved sports in India and when combined with the thrill and adventure of travel, the tournament creates the perfect synergy for unforgettable experiences that last a lifetime.
“As the official accommodation partner for ICC, we aim to make it easier for everyone to book their stays through our website or user-friendly app and make their cricket-inspired travel dreams come true.“
Rohit Sharma added:
“I love cricket and love to travel. This partnership with Booking.com brings together the best of both the worlds. As someone who enjoys travelling along with my family, and exploring new destinations, booking a trip is half the fun and I understand the importance of a hassle-free experience and having all aspects of booking travel integrated into one – be it accommodation, transportation and attractions – and Booking.com makes it easy and fun.
“I had a great time working on ‘Howzat’ campaign, and I hope for the millions of cricket fans looking forward to watching the ICC Men’s Cricket World Cup 2023, this will bring together the excitement of top-notch competition and the fun of travelling to create something truly memorable.”