IPL 2021

Star Sports loses sponsors ahead of IPL

Five sponsors leave weeks ahead of the IPL resumption. Ahead of the resumption of the Indian Premier League, official broadcast partner Star Sports has lost five of its sponsors due to the network’s demand of a hike in rates. Upstox, Frooti, Vodafone-Idea, Havells Fans and Just Dial are the brands that have terminated their sponsorship...
Aditya Chaudhuri

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NEED OR GREED? THE IPL CONUNDRUM

While the dark clouds of the pandemic loom large over the country, there is a debate about whether the IPL is a ray of sunshine for the people or simply an umbrella for the BCCI to milk its cash cow. Is it fair that while the country battles its dilapidated state, the festival of cricket...
Staff

TOP 20 IPL BATTERS OF ALL TIME

Cricket is a batter’s game – there’s no denying of this fact, especially in the shortest format of the game. We’re into the 14th season of the biggest stage of T20 cricket in the world and over the years, it has been graced by some magnificent batters who have ruled the game. Here’s a look...
Staff

TOP 20 IPL BOWLERS OF ALL TIME

Batsmen may win you fans, but it is the bowlers who win you the trophy. As we move onto the 14th season of the star-studded league, here’s a look at the bowlers or the ‘Labour Class of Cricket’ who have made a mark on the IPL over the years.   20. Praveen Kumar Country: India Last...
Staff

SUNRISERS HYDERABAD 2021 SPONSORS

Much like the franchise whose ashes they rose from, the SunRisers Hyderabad have reached the Holy Grail once. Having made the Play-Offs last season, they’ll be looking to go all the way this time round. Here’s a list of their sponsors going into the 2021 Indian Premier League. Also Read – SunRisers Hyderabad 2022 Sponsors TITLE...
Staff

Vivo appoints Virat Kohli as its brand ambassador

Chinese smartphone giant, Vivo, has appointed cricketer Virat Kohli as its brand ambassador. Vivo aims to reach the millennials and technologically driven consumers. It has planned a 360-degree marketing approach that will characterize the company’s association with Kohli.  Commenting on the collaboration, Virat Kohli said: “I am really looking forward to this association. As a...
Staff
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