Virat Kohli

Rohit Sharma vs Virat Kohli: The rise of the shy endorser

How the on-field changing of the guard can impact the endorsement realm. Even if one cuts out the noise about the friction between India’s limited-over skipper Rohit Sharma and the current Test skipper Virat Kohli, it is impossible to ignore the sharp lines that divide the two off the field. It wasn’t too long ago...
Rahul Saha

Rahul Dravid and an unorthodox split-captaincy approach

Unusual split-captaincy scenario Rahul Dravid has been named Head Coach of the Indian Men’s National Cricket Team and is to succeed Ravi Shastri in the role. The former India U19 coach is coming into the role with Team India in a good position in world cricket, albeit in desperate need of ICC trophies to prove...
Rahul Naresh

Virat Kohli to step down as T20I captain after the World Cup

Indian captain announces his decision ahead of next month’s T20 World Cup. Indian captain Virat Kohli shocked the cricketing world as he announced his decision to step down as the country’s captain from the game’s shortest format after the upcoming T20 World Cup, which is scheduled to start from October. In a note shared on...
Aditya Chaudhuri

Virat Kohli is smitten by Anushka Sharma in Lux’s latest campaign

India’s celebrity couple Virat Kohli and Anushka Sharma are the faces of Lux’s latest ‘Chand Sa Roshan Chehra’ campaign.  Unilever’s flagship soap brand Lux had previously acquired the marketing rights to Kohli’s One8 (Puma) brand back in 2017. This is the first time the couple has starred together for a Lux TVC.  The advertisement starts...
Staff

Dhoni vs. Virat: Who is a Better Captain?

Cricket is a religion in India. However, such a popular sport leaves room for debates between various teams and players. While every cricket supporter can agree upon Sachin Tendulkar being the best player in Indian cricket history, there is one ongoing debate about who is a better captain between Mahendra Singh Dhoni and Virat Kohli....
Staff

RCB Captain Virat Kohli signs up on the MX TakaTak app

On Wednesday, Virat Kohli joined MX TakaTak, a short video-sharing platform. The Indian captain will make entertaining and unique TakaTak Videos and will actively take part in Hashtag Challenges and Livecast, providing an opportunity for his followers to have a closer glimpse at him off the field. Kohli’s posts on MX TakaTak would offer his...
Staff

Vivo appoints Virat Kohli as its brand ambassador

Chinese smartphone giant, Vivo, has appointed cricketer Virat Kohli as its brand ambassador. Vivo aims to reach the millennials and technologically driven consumers. It has planned a 360-degree marketing approach that will characterize the company’s association with Kohli.  Commenting on the collaboration, Virat Kohli said: “I am really looking forward to this association. As a...
Staff

Time for Kohli to pass T20 captaincy baton to Rohit?

Rohit Sharma led Mumbai Indians to an unprecedented fifth IPL title, extending his record as the most successful captain in the tournament’s history. His unparalleled success in the IPL has often led his ardent supporters to back him as the captain of India’s T20 side, with several former stars joining the bandwagon after the recent...
Staff

Virat Kohli’s Business Ventures

Virat has also partnered with many brands from the point of view of investments. Let's take a look at all of them.
Staff
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