Indian cricketer Smriti Mandhana has been announced as the new Brand Ambassador of lifestyle jewellery brand Candere, who are a part of the House of Kalyan Jewellers. Mandhana will be...
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John Abraham revealed as co-owner of Rotterdam Dockers in the ETPL 2026
Bollywood actor John Abraham has been announced as a co-owner of European T20 Premier League franchise Rotterdam Dockers, ahead of the inaugural ETPL season. Abraham joins as co-owner along with...
Cricket South Africa ropes in Dafabet as Event Partner for upcoming home season
Cricket South Africa (CSA) has recently announced a partnership with online betting firm Dafabet who joins the South African's men's cricket team as an Event Partner for their upcoming home...
MS Dhoni joins the DRiV family as brand ambassador
Former Indian World Cup winning captain Mahendra Singh Dhoni has been announced as the National Brand Ambassador of global supplier of innovative light and commercial vehicle products and services, DRiV. ...
Monzo announced as Official Banking Partner of The Hundred
The England and Wales Cricket Board (ECB) has roped in digital bank Monzo as the Official Banking Partner of The Hundred.
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Yuvraj Singh stars in latest Airbnb campaign alongside Abhishek Sharma and Naman Dhir
Indian former cricketer Yuvraj Singh has teamed up Airbnb alongside current Team India all-rounders Abhishek Sharma and Naman Dhir.
Sony Pictures Networks India acquires rights for India's tour of Ireland 2026
Sony Pictures Networks India (SPNI) has acquired the television and digital media rights for India's upcoming tour of Ireland.
Spinny becomes Title Sponsor for India tour of Ireland 2026
Cricket Ireland has roped in online user car marketplace Spinny as the Title Sponsor for India's upcoming tour of Ireland.
Caribbean Premier League (CPL) ropes in Flow as Official Partner
The Caribbean Premier League (CPL) has roped in Flow, a telecommunications company, as an Official Partner.
SSO Cancer Hospitals ropes in Jonty Rhodes as brand ambassador
SSO Cancer Hospitals has roped in Jonty Rhodes as the Brand Ambassador for its cancer awareness initiative.
Renuka Singh Thakur becomes brand ambassador for HELL ZERO
Indian cricketer Renuka Singh Thakur has been revealed as the face of HELL ENERGY DRINK's latest product, HELL ZERO.
Shreyas Iyer joins Kabuni as "super coach"
Indian cricketer Shreyas Iyer has been announced as a "super coach" of Kabuni, an AI-powered sports technology platform.
Texas Super Kings renew Access Healthcare partnership
The Texas Super Kings have announced a renewal of their partnership with healthcare services provider Access Healthcare.
Shreyanka Patil unveiled as KLF Nirmal brand ambassador
Indian cricketer Shreyanka Patil has been announced as a brand ambassador for coconut hair oil brand KLF Nirmal in Karnataka.
Afghanistan Cricket Board partners with Intex for 2026 India tour
The Afghanistan Cricket Board (ACB) has announced a partnership with Indian consumer electronics brand Intex Technologies.
CPL finds new partner in BYD
The Caribbean Premier League (CPL) has roped in Chinese automaker BYD as the Official Car Sponsor for its 2026 edition.
ICC announces partnership with Sanrio for Women's T20 World Cup 2026
The International Cricket Council has announced a partnership with Sanrio for the 2026 ICC Women's T20 World Cup.
MI London rope in Sokin as Principal Partner
The Hundred franchise MI London, formerly known as the Oval Invincibles, have announced a partnership with Sokin.
MI London partner with BKT Tyres
The Hundred franchise MI London, formerly known as Oval Invincibles, have announced a partnership with tyre manufacturer BKT Tyres.
Texas Super Kings teams up with BONbLOC Technologies
The Texas Super Kings have announced a partnership with BONbLOC Technologies, an AI and blockchain solutions company.
Texas Super Kings renew Valero partnership
Major League Cricket (MLC) franchise Texas Super Kings have extended their partnership with Valero till 2028.
Mumbai Cricket Association finds title sponsor in Nuvama Private for T20 Mumbai League 2026
Nuvama Private has been announced as the Title Sponsor of the T20 Mumbai League and the T20 Mumbai Women's League.
Madhya Pradesh League T20 gets Title Sponsor in Aditya Birla Group
The MP Cricket Association has roped in Aditya Birla Group as the Official Title Sponsor of the Madhya Pradesh League for the Scindia Cup.
IPL 2026 Final | RCB vs GT | Preview and Predictions
Here, we present our preview and predictions for the final of the 2026 IPL season, which will see RCB take on GT.
IPL 2026 Playoffs | Qualifier 2: GT vs RR | Preview and Predictions
Here, we present our preview and predictions for Qualifier 2 of the IPL 2026 Playoffs, which will see GT take on RR.
Texas Super Kings partner with H-E-B
Major League Cricket (MLC) franchise Texas Super Kings have announced a multi-year partnership with North American supermarket chain H-E-B.
AB de Villiers teams up with Kabuni as a "Super Coach"
South African former cricketer AB de Villiers has teamed up with Kabuni, an AI-powered sports technology platform, as a "Super Coach".
IPL 2026 Playoffs | Eliminator: SRH vs RR | Preview and Predictions
Here, we present our preview and predictions for the Eliminator of the IPL 2026 Playoffs, which will see SRH take on RR.
IPL 2026 Playoffs | Qualifier 1: RCB vs GT | Preview and Predictions
Here, we present our preview and predictions for Qualifier 1 of the IPL 2026 Playoffs, which will see RCB take on GT.
Rajat Patidar joins the ROTORIS family
Indian cricketer Rajat Patidar has teamed up with ROTORIS, an Indian design-led mechanical watch brand, ahead of the IPL 2026 Playoffs.