Aditya Chaudhuri - News Site Editor Page 381
Breanna Stewart drops the Stewie 1
WNBA MVP and Olympian Breanna 'Stewie' Stewart has announced the launch of Stewie 1, the first women's signature basketball sneaker in over a decade. Stewart has teamed up with Puma...
Tiger Shroff extends ESports Premier League partnership
ESports Premier League (ESPL) will continue its association with Tiger Shroff, with the Bollywood actor set to continue as the face of India's first-ever franchise-based Esports league for the second...
Alfa Romeo join hands with Smartech Retail Group
Swiss Formula One team Alfa Romeo have partnered with Smartech Retail Group to launch a 55-square-metre concept store situated inside the Selfridges department store in London known as 'The Track'....
Astralis announce innovative Go Mate partnership
Energy drink brand Go Mate has partnered with leading Danish esports organisation Astralis. The partnership will see Astralis and Go Mate collaborate together on numerous campaigns and activations. Later in...
Adidas to back Indian contingent at Commonwealth Games 2022
Adidas has been announced as the Official Performance Footwear Partner for the Indian contingent at the 22nd Commonwealth Games 2022, which will be held between July 28 to August 8,...
JSW Inspire partners with IOA
JSW Group's sportswear brand JSW Inspire has been announced as the Lifestyle Partner of the Indian contingent for the Asian, Commonwealth and Olympic Games following an agreement signed by the...
Leclerc takes home nervy Austrian Grand Prix win
Charles Leclerc returned to the top step of the podium following a nervous win at the Red Bull Ring, which saw him overcome a major mechanical scare late in the...
ASUS partners with Saudi Esports Federation
Gaming hardware company ASUS Republic of Gamers (ROG) has announced a new partnership with the Saudi Esports Federation (SEF). The deal will see ASUS partner with the SEF to sponsor...
Ajinkya Rahane joins You Need Contents
You Need Character, producer of kids' animation show Cricket Pang, Indian division, You Need Contents has partnered with Indian cricketer Ajinkya Rahane. The partnership will see Rahane join as an...
Team Liquid announce Displate partnership
North American esports organisation Team Liquid have signed an agreement with metal poster manufacturer Displate. The partnership will see Team Liquid work with Displate to create a range of posters,...