Cricket News

The Indian Premier League is by no means a done deal when it comes to growing financially. It only seems to get bigger as the years go by. Sponsors play a huge role in the success of the tournament, and the IPL gets offers from some of the largest companies; some stick on, some don’t....

Former Indian cricket team captain and legendary batter Sunil Gavaskar will be launching his very own NFT collection. The announcement of the launch was made by his son and former India international Rohan Gavaskar. The Gavaskar NFT collection will be available on alwaysforst.io and go live on November 21, 2022. The collection will be divided...

Picking the best eleven players in the world, keeping in mind the batting line-up, a balanced bowling composition and other such factors, is quite tricky. The following World XI does not necessarily place each player in the position he is generally associated with, but instead tries to accommodate the best of the best, keeping in...

The TVC will be amplified with a 360-degree campaign across television, digital content, social media and OOH integrations during the on-going 2022 Tata IPL. Muthoot FinCorp, one of India’s leading non-banking financial companies and flagship entity of Muthoot Pappachan Group, also popularly known as Muthoot Blue, has launched the ‘Mera Gold Loan, Mera Interest’ campaign...

Indian streaming platform inks multi-year partnership. English county cricket club Yorkshire has signed a new partnership with Indian streaming platform Clean Slate Studioz. The partnership marks the one of the club’s first international deals since the racism row that hit the club last year and saw a host of sponsors such as  Anchor Butter, Nike,...

It is never easy to determine who the fastest bowler in the world is. Should the decision be made on average pace over a period of time, or the quickest balls bowled?For the purpose of this article, I am looking at the fastest deliveries ever to be bowled in the game of cricket and accordingly...

After a good start to the ICC Women’s World Cup 2022, the Indians were thrashed by England and lost a close game against Australia. They then bowed out of the tournament after a close game against the South Africans. Although India did not make the semi-finals, there were several positives to take from the tournament. Some...

WinZO Sports - Owned by TicTok Skill Games Pvt. Ltd., the Indian online social gaming platform was announced as a Principal Sponsor of the KKR in March 2022 as part of a long-term agreement. Putting the WinZO logo at the front and centre of the KKR matchday shirt, the partnership not only grants branding rights to the gaming platform but also entails the Knight Riders interacting with the WinZO users across various social media platforms. Unacademy - The Bangalore-based Indian online education platform joined the KKR sponsorship portfolio as an Official Sponsor ahead of IPL 2021. Ahead of IPL 2022, Unacademy’s partnership with the KKR was upgraded as the former was made a Principal Sponsor of the IPL franchise.

Mumbai-based firm 1 Finance has been announced as an Official Sponsor of two-time Indian Premier League champions Kolkata Knight Riders. Known for offering unbiased, qualified, and hyper-personalised advisory on one’s personal finances including but not limited to assets, liabilities, income, expenses, and insurance, 1 Finance will be hoping to reach out to a wider audience with the help of their visibility through their partnership with the Kolkata Knight Riders, who are one of the league’s most-followed teams. Jeet Marwadi, Founder & Managing Director, 1 Finance, commented: “IPL is the most awaited sporting event for the Indian audience and KKR’s passion reverberates throughout the heart of the entire nation. It is our honour to sponsor a team that is tenacious and keeps inspiring Indians across the country. “Lessons from the fields of cricket also apply to individuals with respect to their personal finances. Any professional cricket player needs a coach, a fitness trainer, and a nutritionist. All of these are essential components to perform on the field. In the same way, to lead a quality life, it is important that individuals excel at their finances. 1 Finance is a reimagined consumer financial institution that offers qualified, unbiased, and hyper-personalised advisory on one’s personal finances. At 1 Finance, our vision is to align our interest with that of our stakeholders including our customers, co-workers, colleagues, qualified financial advisors, and the financial services industry at large. We will do this by aligning incentives for all parties, made possible by technology, and our unique business model.”

The Chennai Super Kings (CSK) ended their three-year wait for their fourth IPL trophy as they beat the Kolkata Knight Riders in last year’s Indian Premier League final. Now, as the IPL returns to India this year, rest assured that the Super Kings are ready to retain their crown and display the same consistent dominance...