F1 Sponsors & Brand Partnerships Page 7

Latest News

Aston Martin partners with OMP

Aston Martin Aramco F1 Team partner with OMP

Aston Martin Aramco F1 Team have announced a multi-year partnership agreement with Italian motorsport safety equipment and racing car accessories manufacturer OMP, which thus becomes the British team's Official Racewear Supplier. The partnership will...

Aston Martin partners with OMP

BWT Alpine F1 Team renew Shamir partnership

BWT Alpine F1 Team have announced a partnership renewal with Israeli optical lens tech firm Shamir Optical Industry. The multi-year agreement will see Shamir continue on as Alpine's Optical Performance...

Ferrari renews CEVA Logistics deal

Ferrari F1 renew CEVA Logistics deal

Italian Formula One team Ferrari have announced a multi-year partnership renewal agreement with French firm CEVA Logistics. The renewed deal will see CEVA Logistics continue supplying logistical services to Ferrari...

Leclerc extends Ferrari deal

Charles Leclerc set to continue at Ferrari

Scuderia Ferrari have announced that Charles Leclerc will continue with them beyond the upcoming 2024 Formula One (F1) season, the Monégasque having signed a new contract extension with the Italian...

AlphaTauri renamed to Visa Cash App RB F1 Team

AlphaTauri rebranded as Visa Cash App RB F1 Team

Red Bull has signed a multi-year agreement with Visa, resulting in Red Bull Racing's sister team AlphaTauri getting rebranded as "Visa Cash App RB Formula One Team" or "VCARB". Visa...

McLaren expands OKX deal

McLaren Racing expand OKX deal

McLaren Racing have expanded their partnership with Web3 tech firm OKX, which will thus continue on as the Official Primary Partner of the British Formula One (F1) outfit. The partnership expansion...

Mercedes extends Luminar partnership

Mercedes-Benz expands Luminar partnership

Mercedes-Benz has announced a new, expanded partnership with global automotive technology company Luminar, which will see it partner with the Mercedes-AMG PETRONAS F1 Team as well as integrate its technology...

Aston Martin extends Aramco partnership

Aston Martin F1 extend Aramco partnership

Aston Martin Aramco Cognizant F1 Team have extended their partnership with Saudi integrated energy and chemicals firm Aramco, which will see the latter become the exclusive Official Title Partner of...

McLaren teams up with Monster Energy

McLaren Racing team up with Monster Energy

McLaren Racing have announced a multi-year partnership agreement with energy drink brand Monster Energy, which will thus become an Official Partner of the team from the 2024 Formula One (F1)...

Mercedes partners with SAP

Mercedes F1 partner with SAP

The Mercedes-AMG PETRONAS F1 Team have announced a new multi-year deal with SAP, which is set to come on board as an Official Team Partner, starting next year.  SAP will...

Williams Racing signs Lia Block

Williams Racing sign Lia Block

17-year-old American racer Lia Block has been announced as the latest driver of the Williams Racing Driver Academy and will, therefore, represent the team in the 2024 season of F1...

HP to power Alfa Romeo

Hewlett Packard Enterprise (HPE) to power Alfa Romeo F1 team

Swiss Formula One team Alfa Romeo have announced that Hewlett Packard Enterprise (HPE) will be helping them design and develop their car's aerodynamics going forward. Alfa Romeo and HPE have...

Mercedes reveals new partnership with WhatsApp

Mercedes F1 reveal WhatsApp partnership

The Mercedes-AMG Petronas F1 Team have announced a new multi-year deal with WhatsApp, which will see the latter become the Official Messaging Partner of the team.  The partnership has come...

Aston Martin gets new investors in Arctos PartnersNew investors for British team

Arctos Partners invests in Aston Martin Aramco Cognizant F1 Team

Aston Martin Aramco Cognizant F1 Team have announced a new agreement with Dallas, Texas-based private investment firm Arctos Partners, which has come on board as an investor.  The agreement will see...

Red Bull extends TAG Heuer deal

Red Bull Racing extend TAG Heuer deal

Red Bull Racing have announced a partnership extension with Swiss luxury watch brand TAG Heuer. The partnership, which kicked off in 2015, was last renewed in 2021 and was set...

Aston Martin announces new deal with ServiceNow

Aston Martin F1 announce ServiceNow deal

Aston Martin Formula One Team (AMF1) have roped in ServiceNow as their Official Intelligent Platform Partner, having signed a partnership agreement with the Santa Clara, California-based digital workflows solutions provider. ...

AlphaTauri brings GUNDAM to Las Vegas

AlphaTauri bring GUNDAM to Las Vegas

Italian Formula One team AlphaTauri have announced a special one-race partnership agreement with Japanese multinational video game publisher Bandai Namco Entertainment, thereby bringing its GUNDAM brand to the inaugural Las...

Aston Martin partners with Pedal Mafia

Aston Martin F1 partner with Pedal Mafia

The Aston Martin Formula One team have announced a new partnership with sports apparel brand Pedal Mafia, which thus becomes the team's Official Cycling Apparel Partner.  The agreement will see...

Alfa Romeo Racing Orlen Formula One Team Sponsors 2023

Stake F1 Team Sponsors

Italian motor manufacturer Alfa Romeo first entered the Formula One Championship in 1950. The team had their first stint in the sport between 1950 and 1987 where they won two World Drivers’ Championship with Nino Farina (1950) and Juan Manuel Fangio (1951). The team withdrew from the sport in 1952 and returned only in 1979 when Autodelta entered the sport using the Alfa Romeo name. The team competed till 1985 before once again withdrawing from the sport for more than 30 years. Alfa Romeo returned to the sport in 2019 when the Sauber team were renamed to Alfa Romeo Racing. In 2020, the team were renamed to Alfa Romeo Racing Orlen. Here are the F1 team’s sponsors going into the 2022 season.

Formula One renews Pirelli deal

Formula One renews Pirelli deal

Formula One has announced a partnership extension with Italian tyremaker Pirelli, which will thus continue on as the Global Tyre Partner of the series until 2027, with the option to...

Alfa Romeo announce partnership with Fix Network

Alfa Romeo F1 announce Fix Network partnership

Formula One team Alfa Romeo have announced a new partnership with automotive aftermarket company Fix Network.  The partnership will see Fix Network use Alfa Romeo's platform to open up to...

McLaren signs new F1 Reserve Driver

McLaren sign new F1 Reserve Driver

British Formula One team McLaren Racing have announced the winner of the 24 Hours of Le Mans' 2022 edition, Ry? Hirakawa, as their Reserve Driver. Hirakawa will be joining the...

Alpine partners with Xbox

Alpine F1 partner with Xbox

French Formula One team Alpine have partnered with Xbox, which will join as the team's Official Console Partner. The Xbox PC Game Pass will also become an Official Partner of...

Aston Martin extends AvaTrade partnership

Aston Martin F1 extend AvaTrade partnership

Online trading firm AvaTrade has renewed its partnership with British Formula One team Aston Martin, which will see it continue on as the team's Official Trading Partner.  AvaTrade's branding will...

Mercedes partners with Mind

Mercedes F1 partner with Mind

Formula One team Mercedes have announced British mental health charity Mind as their Official Team Charity for the 2023 and 2024 F1 season. As per the deal, the German team...

Formula One renews Liqui Moly deal

Formula One renews LIQUI MOLY deal

Formula One has announced a new multi-year partnership renewal of its deal with German lubricant and additive manufacturer LIQUI MOLY. Continuing on as an Official F1 Partner, LIQUI MOLY will...

Italian Grand Prix 2023: Race Preview

Italian Grand Prix 2023: Race Preview

After an eventful Dutch Grand Prix, we are headed to the iconic Monza circuit for the 2023 Italian Grand Prix. On one of the most iconic circuits in the history...

Ferrari partners with Marina Bay Sands

Ferrari partner with Marina Bay Sands

Italian Formula One team Ferrari have roped in the Marina Bay Sands hotel chain as an Official Partner after a two-year partnership agreement. As per the deal, Marina Bay Sands...

Aston Martin joins forces with The Aleto Foundation

Aston Martin join forces with Aleto Foundation

British Formula One team Aston Martin have teamed up with the Aleto Foundation — a charitable organisation dedicated to promoting social mobility.  The partnership will see Aston Martin and Aleto...

Red Bull partners with Bybit

Red Bull Racing partner with Bybit

Formula One team Red Bull Racing have partnered with cryptocurrency exchange Bybit to launch the Velocity Series.  The Velocity Series will see racing come together with art to create digital...

Read all the latest news on Page 7.

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