Football Sponsorships

Liverpool and Bayern Munich tie up with 188Bet

Deal focused mainly on the Asian sports betting market.   European heavyweights Liverpool and Bayern Munich have both signed deals with sports betting operator 188Bet. The two teams have signed three-year deals each that will give the sports betting operator visibility and brand awareness across the Asian market through the clubs’ digital platforms and give...
Aditya Chaudhuri

VfL Wolfsburg Sponsors 2021-22

Following are the companies and organisations that serve as sponsors and brand partners to the German Bundesliga club VfL Wolfsburg and enjoy a strong branding presence across their physical and digital assets.   SPONSORS Primary Sponsor Volkswagen The history of the city of Wolfsburg is directly intertwined with that of Volkswagen. Founded in July 1938,...
Anshuman Joshi

UEFA ties up with Rent-A-Car

Car rental company signs three-year deal with UEFA.   Rent-A-Car has renewed its sponsorship deal with UEFA to continue sponsoring the Europa League (UEL) while also signing on as a new sponsor for the new Europa Conference League (UECL). As part of the deal, the car rental company will get branding and advertisement at the...
Aditya Chaudhuri

Real Madrid extend partnership with Sanitas

Los Blancos sign a three-year extension.   Spanish giants Real Madrid renewed their partnership with health and wellness service provider Sanitas on Tuesday. The three-year extension will see Sanitas continue to provide Real Madrid with medical assistance, health assistance, diagnostic testing and technological assistance to the players.   Speaking about the deal, Sanitas and Bupa...
Aditya Chaudhuri

Sporting CP Sponsors 2021-22

Following are the companies and organisations that serve as sponsors and brand partners to Liga Portugal Bwin club Sporting Clube de Portugal (Sporting CP) and enjoy a strong branding presence across their physical and digital assets.   PREMIUM PARTNER Betano – The Portuguese betting platform was announced as the Premium Partner of the club in...
Anshuman Joshi

Sevilla FC Sponsors 2021-22

Following are the companies and organisations that serve as sponsors and brand partners to LaLiga Santander club Sevilla Fútbol Club (Sevilla FC) and enjoy a strong branding presence across their physical and digital assets.   Naga – The German FinTech company (listed on the Frankfurt Stock Exchange) was announced as the new front-of-matchday-shirt sponsor of...
Anshuman Joshi

NWSL ties up with Deloitte

Deloitte joins as Official Professional Services Provider. National Women’s Soccer League (NWSL) has inked a multi-year deal with Deloitte, strengthening its growing sponsorship portfolio. The partnership sees Deloitte serve as a sponsor and advisor to the women’s league. Deloitte will also support the league with a range of initiatives and help develop its ten-year strategic...
Aditya Chaudhuri

ANTOINE GRIEZMANN – Sponsors | Investments | Charity Work

Age – 30 (21 March 1991) Place of Birth – Mâcon, France Nationality – French Current club – FC Barcelona (Spain) | League – LaLiga Santander Salary as Player – US$21.2 million annually Earnings via Endorsements – US$5.5 million First professional appearance (domestically) – 2 September 2009 for Real Sociedad in a Copa del Rey...
Anshuman Joshi

Malmö Fotbollförening Sponsors 2021-22

Following are the companies and organisations that serve as sponsors and brand partners to Allsvenskan club Malmö Fotbollförening (Malmö FF) and enjoy a strong branding presence across their physical and digital assets.   MAIN PARTNERS (HUVUDPARTNERS) Eleda Group – A long-time partner of the club, the Stockholm-headquartered infrastructure services company serves as the title sponsor...
Anshuman Joshi

Paris Saint-Germain tie up with Smart Good Things

French side sign a three-season agreement.   French club Paris Saint-Germain have announced on Thursday that they will invest €250,000 and donate 25% of their net turnover from the sale of the drinks by beverage company Smart Good Things to finance the Paris-Saint Germain Endowment Fund for children. The French side announced that from October...
Aditya Chaudhuri
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