Aditya Chaudhuri - News Site Editor Page 161
NWSL teams up with Google
The National Women's Soccer League (NWSL) has signed a multi-year partnership agreement with Google, which will see Google Pixel become the league's Official Mobile Partner as well as a Presenting...
SoFi partners up with NBA
The National Basketball Association (NBA) has signed a multi-year, multi-divisional partnership agreement with banking and financial services company SoFi. The partnership will see the San Francisco, California-based company become the...
UEFA renews Just Eat partnership
Dutch online food delivery company Just Eat Takeaway.com has signed a three-year partnership renewal agreement with the Union of European Football Associations (UEFA). The renewed agreement will see Just Eat...
Saudi Pro League teams up with PepsiCo
The Saudi Pro League (SPL), officially known as the Roshn Saudi League, has signed a partnership agreement with beverage and snack food giant PepsiCo. The partnership, coming into effect for...
NBA and WNBA renew Dream11 deal
The National Basketball Association (NBA) and Women’s National Basketball Association (WNBA) have announced a multi-year partnership extension agreement with Indian fantasy sports platform Dream11. The renewal will see Dream11 continue...
Serie A gets new title sponsor
Italian energy company Eni's mobility transformation subsidiary Enilive has been announced as the new title sponsor of the Serie A. The multi-year partnership agreement will see Enilive hold the title...
Visa Cash App RB F1 Team partner with Hugo Boss
Visa Cash App RB F1 Team (VCARB), the side previously known as AlphaTauri, have announced a partnership agreement with German luxury fashion company Hugo Boss, which comes on board as...
Real Madrid CF partner with AJE Group
Real Madrid CF have signed a regional sponsorship agreement with Peruvian beverage company AJE Group. The partnership will see AJE Group's energy drink Volt become the Spanish professional football club's...
McLaren Racing team up with Optimum Nutrition
McLaren Racing have roped in global sports nutrition brand Optimum Nutrition as their Official Sports Nutrition Partner on a multi-year deal. The partnership will see Optimum Nutrition support the British...
FedEx becomes title sponsor of Open de France
Global courier service FedEx has acquired the title sponsorship rights of the Open de France, which is the oldest national open golf tournament in mainland Europe. As per the agreement,...