Cricket News

Leading consumer electronics brand TCL has been announced as an Official Sponsor of Indian Premier League (IPL) franchise SunRisers Hyderabad (SRH) for a fourth consecutive year.  The partnership renewal will kick off with a collaboration along with TCL’s upcoming launch of its 4K and QLED TVs. Xia Dongyue, CEO, of TCL India, said: “Being a...

Indian cricket franchise Royal Challengers Bangalore (RCB) have signed a partnership agreement with health food brand Happilo, bringing it on board as their men’s team’s Official Snacking Partner for the upcoming Indian Premier League (IPL) season. Rajesh Menon, Head & Vice President of the RCB, commented: “RCB is proud to partner with Happilo, a home...

The Punjab Kings (PBKS) have announced playR as their Official Fan Merchandise Partner for the upcoming Indian Premier League (IPL) season and beyond. The partnership is aimed at helping fans show their support for the team by providing them with exclusive fan merchandise and accessories. The partnership will bring fans around the world exclusive Punjab...

Indian consumer retailer electronic direct-to-consumer brand Wings has roped in Indian cricketer Shubman Gill as a brand ambassador.  The partnership got underway with Wings’ new campaign titled “Got Game?”, which focuses on celebrating the achievements, daring spirit and fashion consciousness of its customers.  Also Read – Shubman Gill’s Brand Endorsements and Sponsors Vijay Venkateswaran, Co-Founder,...

Indian cricket franchise Mumbai Indians (MI) have announced a partnership extension with Gurgaon, Haryana-based electronics brand Usha International. The extension will see the agreement between the two parties enter its tenth consecutive year. Komal Mehra, Head – Sports Initiatives and Associations, Usha International, commented: “To reach a decade-long association with Mumbai Indians is a milestone...

The TATA Women’s Premier League’s (WPL) inaugural campaign, which began at the start of this month, is now in its final stretch. The Mumbai Indians and the UP Warriorz are set to face off against each other in the Eliminator on Friday, with the winner set for a clash against the Delhi Capitals in the...

HARMAN, a wholly-owned subsidiary of Samsung Electronics, has announced a new partnership with Indian cricket franchise Delhi Capitals (DC). The partnership will see HARMAN’s brand JBL serve as the DC men’s team’s headgear sponsor and the exclusive audio sponsor for the 2023 Indian Premier League (IPL) season. The partnership will have the JBL logo present...

Indian cricket franchise Royal Challengers Bangalore (RCB) have roped in online food delivery platform EatSure as their men’s team’s Official Food Delivery Partner ahead of the 2023 Indian Premier League (IPL) season. The partnership will see EatSure also serve as the Official Sponsor of the RCB Podcast. EatSure will also don the role of the...

Cricket is arguably the second most followed sports in the world. Trailing only behind football, cricket is loved by hundreds of millions of people around the globe. Besides watching cricket matches on screen, hardcore fans of the sport love indulging in activities that make them feel closer to the sport or experience it in a...

Fantasy sports platform, SportsBuzz11 have roped in Kolkata Knight Riders' star batsman Nitish Rana as their brand ambassador ahead of the upcoming Indian Premier League (IPL) season. As brand ambassador, Rana will be the official face of SportsBuzz11 and will star in various multi-channel marketing campaigns and be a part of multiple brand engagement activities. Rana will also be a part of various online and offline events. Dashmeet Kawatra, Managing Director of SportsBuzz11, commented, "We are delighted to have Nitish Rana as our brand ambassador. Nitish is a talented cricketer who embodies the values of sportsmanship, and we are confident that his association with SportsBuzz11 will take our platform to greater heights. We look forward to a long and successful partnership with Nitish." Rana, who has represented India in one ODI and two T20Is, will be seen in action for the Kolkata Knight Riders in the upcoming IPL season.