Cricket News

Rajasthan Royals (RR) ink UBON deal

Gadgets and consumer electronics brand UBON has been roped in as the Official Headgear & Audio Sponsor of the Rajasthan Royals (RR).  The agreement will have the UBON logo present on the helmet and cap of the RR team throughout the 2023 Indian Premier League (IPL) season. UBON has stated that it hopes to reach...
Aditya Chaudhuri

boAt inks multi-team IPL deal

Three Indian Premier League (IPL) teams have signed a new partnership agreement with consumer audio and lifestyle brand boAt. The three teams are: the Kolkata Knight Riders (KKR), the Royal Challengers Bangalore (RCB) and the Gujarat Titans (GT). While the RCB and the GT have roped in boAt as their Official Audio and Wearable Partner,...
Aditya Chaudhuri

Royal Challengers Bangalore (RCB) announce Viacom18 partnership

Bengaluru-based Indian cricket franchise Royal Challengers Bangalore (RCB) have announced a new partnership with Viacom18, the digital rights holder of the TATA Indian Premier League (IPL) and the global rights holder of the TATA Women’s Premier League (WPL). The partnership will grant RCB fans exclusive access to IPL content on JioCinema. They will gain exclusive...
Aditya Chaudhuri

Rishabh Pant stars in new Zomato advertisement

Indian cricketer Rishabh Pant has made a comeback on the social media field. The Team India wicketkeeper-batter is headlining food-delivery platform Zomato’s latest advertisement campaign, which is focused around the upcoming Indian Premier League (IPL) season. Pant is shown starring in an ad for the Zomato Premier League (ZPL), which is an in-app gamification project...
Staff

KEI Industries announced as Royal Challengers Bangalore (RCB) Principal Partner

Indian wires and cables manufacturer KEI Industries has been announced as the Principal Partner of Indian cricket franchise Royal Challengers Bangalore’s (RCB) men’s team ahead of the 2023 Indian Premier League (IPL) season. The three-year partnership will kick off with IPL 2023 see the KEI logo feature on the back of the RCB men’s team’s...
Aditya Chaudhuri

BCCI announces Herbalife as Official Partner for IPL 2023

The Board of Control for Cricket in India (BCCI) has roped in global nutrition firm Herbalife as an Official Partner of the TATA Indian Premier League (IPL) for its 2023 season.  The partnership will see both the BCCI and Herbalife work towards their common passion for sports. Herbalife will enjoy branding presence across various IPL...
Aditya Chaudhuri

Qatar Airways officially named Royal Challengers Bangalore (RCB) Title Sponsor

Indian cricket franchise Royal Challengers Bangalore (RCB) have officially announced a multi-year deal with Qatar Airways, the latter coming on board as the Official Title Sponsor of the RCB men’s team ahead of the 2023 Indian Premier League (IPL) season. As Title Sponsor, Qatar Airways will have its logo feature on the front of the...
Aditya Chaudhuri

Sachin Tendulkar joins JioCinema family

JioCinema has roped in Indian cricketing legend Sachin Tendulkar as a brand ambassador ahead of the 2023 Indian Premier League (IPL) season.  With Tendulkar on board, JioCinema hopes to make digital sports viewing mainstream. Kicking off his partnership with JioCinema, Tendulkar headlined the OTT platform’s latest ad and will be a part of several other...
Staff

Royal Challengers Bangalore (RCB) partner with Ampere

Indian cricket franchise Royal Challengers Bangalore (RCB) have inked a new partnership agreement with Ampere, an electric two-wheeler brand from Greaves Electric Mobility Private Limited. The partnership will see Ampere serve as the RCB men’s team’s Official EV Partner for the upcoming Indian Premier League (IPL) season. The partnership will see the RCB Cheerleader Squad...
Aditya Chaudhuri

Rajasthan Royals ink FanCode Shop deal

FanCode Shop, the merchandising arm of FanCode, has announced a long-term partnership with the Rajasthan Royals (RR) to launch, build and manage the RR Mega Store. The partnership will leverage FanCode Shop’s sports commerce and tech capabilities to curate a connected and seamless experience for fans to purchase licensed Royals merchandise. The mega store is...
Aditya Chaudhuri
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