Cricket News

Indian Premier League team Chennai Super Kings (CSK) have roped in sports fantasy gaming platform Vision11 has an Associate Sponsor. The year-long partnership will see Vision11 gain branding presence on the back of the CSK team cap and helmets. Kasi Viswanathan, CEO, Chennai Super Kings Cricket Limited, commented: “As a franchise, we are absolutely delighted...

A lawyer by profession, Apurva Daga, founded Cricket Lovers & Players back in 2019 with the goal of promoting the game in Kolkata, West Bengal and also use the game as a platform for networking for people from various industries, through various indoor and outdoor tournaments under the Cricket Lovers & Players moniker. Other members of the Cricket Lovers & Players team include Pankaj Arya, Dinkar Jeewani, Manish Harlalka and Ayush Sodhani. The Battle of Champions is the annual outdoor tournament which had its inaugural edition held in 2022 will be returning for its second season in March 2023. Other tournaments held have been the Alliance Turf Cup in 2018 and the Playmate Turf Cup since 2019, both of which are indoor tournaments and take place on an annual basis. The Battle of Champions 2023 edition will take place on March 18 and March 19, 2023 at the Bangur Avenue D Block, Kolkata. The day and night tournament will have six teams competing for the title. The 2023 edition will see the tournament introduce both men's and women's cricket as it aims to grow both the games and reach out to wider audiences, keeping true to its message of 'networking through the game'.

QMS MAS (Medical Allied Services) has roped in former India men’s national cricket team captain Kapil Dev as a brand ambassador. The partnership will see QMS launch its new medical device, called the “Q-Device”, for which Dev will be headlining the marketing campaigns.   The company released a statement, which read as follows: “In a career...

Young Indian cricketer Arshdeep Singh has been roped in by Games24x7 as the brand ambassador for sports fantasy gaming platform, MyCircle11. As brand ambassador, Singh will appear in multiple TVC and social media campaigns for the brand. Arshdeep Singh, spoke about his new partnership, stating, "Cricket and India are synonymous and inseparable! Indian cricket fans come with a deep rooted understanding of the game, the upcoming players and the dynamics that drive a team to success. My11Circle gives these fans an opportunity to explore this engagement with the sport even further. It provides a fun and competitive environment to share their passion and knowledge and is an exciting way to stay engaged with various tournaments, players, and developments in the sporting world. I’m thrilled to be partnering with My11Circle, which has become one of the most loved fantasy sports platforms in India since its launch.”

This article contains information regarding the organisations enjoying a strong branding presence across the Delhi Capitals’ physical and digital assets as sponsors and partners of the team for the 2023 Women’s Premier League (WPL) season. PRINCIPAL SPONSORS JSW Paints Part of the JSW conglomerate, JSW paints was announced as the official principal partner of the...

Rario, the world's largest cricket fan club specialising in exclusively licensed digital player cards and fan experiences, has partnered with Punjab Kings (PBKS), a leading team of the Indian Premier League (IPL), to offer its exclusive digital player cards to fans across the world for three years. The partnership caters to the need of PBKS fans, who value collectibles, these unique digital cards of star players like Shikhar Dhawan, Arshdeep Singh and Sam Curran, among others, will enable fans to own limited edition collectibles. By owning the cards, fans will get access to the inner circle of their favourite team and give them an experience like never before. With these exclusive cards, the fans can enjoy a variety of benefits, including building a collection, meeting players, watching PBKS matches like a celebrity, and receiving exclusive signed merchandise, among other things. Ankit Wadhwa, Co-founder and Chief Executive Officer, Rario, commented, "As a passionate cricket fan and an entrepreneur, I am thrilled to announce our partnership with one of the most popular and leading IPL teams. Our goal is to revolutionise the fan experience by leveraging the latest technologies to bring the excitement and energy of the game straight to the fans. We are dedicated to providing an immersive, interactive and engaging experience for cricket fans everywhere. I am confident that our partnership with the Punjab Kings will be a game-changer for Cricket fans and the ecosystem.”

Zuno General Insurance has announced a new partnership with Indian cricket franchise Royal Challengers Bangalore (RCB). The partnership will see the Mumbai-based insurance company become the Official Insurance Partner of the RCB. Shanai Ghosh, MD & CEO, Zuno General Insurance, said: “We are thrilled to partner with the Royal Challengers Bangalore team. At Zuno GI,...

Indian cricket franchise Delhi Capitals have announced a new partnership with personal care brand Joy Personal Care. The agreement will see Joy Personal Care join as an Associate Partner of the New Delhi-based franchise and will have its logo present on the team jersey’s left-arm sleeve.  As part of the deal, Capitals players Meg Lanning,...

Viacom18 has roped in former India men’s senior national cricket team captain MS Dhoni as a brand ambassador. By bringing Dhoni on board, the company hopes to amplify its vision of “making live sports viewing synonymous with digital”. As brand ambassador, Dhoni will work with Viacom18 to promote it as the destination for people to...

Harmanpreet Kaur, a 2017 Arjuna Award recipient, leads the India senior women’s national cricket team across all formats. An all-rounder, she made her debut for the national team in 2006.  In February 2023, Kaur was sold for a whopping ?1.8 crore to the Mumbai Indians in the inaugural Women’s Premier League auction. Kaur was born...