Juventus FC is the most decorated club in Italian football. With 36 Scudetto titles, they have won more Serie A championships than any other club in history, alongside numerous other...
Football News
Main News
AIFF signs new deal with Capri Sports for IWL and IWL 2
The All India Football Federation (AIFF) has announced a new long-term partnership with Indian sports organisation, Capri Sports. The 15-year partnership agreement will see Capri Sports secure the marketing rights...
AFC Bournemouth renews Renaissance Asset Finance deal
English football club AFC Bournemouth has announced a multi-year partnership renewal with Renaissance Asset Finance who will continue on as an Official Partner of AFC Bournemouth's business community, The Net....
Fulham FC announces new deal with PSS
English football club Fulham FC and the Fulham Pier have announced a new partnership agreement with professional cleaning service provider PSS, who joins the club as their Official Venue Cleaning...
Style Baazar announced a principal partner for India's upcoming friendlies against Brazil and Uruguay
Indian fashion retail chain Baazar Style Retail Limited (Style Baazar) has been announced as the Principal Partner of the Indian football team's upcoming friendlies against Brazil and Uruguay. The Indian...
Latest News
Brentford signs two-year extension with Aosom UK
English football club Brentford FC has announced a two-year partnership extension with online e-commerce retailer, Aosom UK. The multi-year partnership extension will see Aosom continue on as an Official Club...
Wrexham AFC brings in KNOX Hydration as new partner
Welsh football club Wrexham AFC has announced a new multi-year partnership agreement with KNOX Hydration, who has joined the club as their Official Hydration Partner. KNOX's products will be available...
LaLiga 2026/27: Real Betis are challenging the Big 3 in Spain
Real Betis Balompié has started the new LaLiga campaign in excellent fashion. They are currently sitting in third place in the league table, even on points with second-placed Atlético de...
Manchester City FC announce new SeatGeek partnership
Manchester City FC have announced a new partnership with SeatGeek, designating it as their Official Primary Ticketing Technology Partner.
Tottenham Hotspur FC rope in Soccer Supplement as nutrition partner
Tottenham Hotspur FC (Spurs) have announced a three-year partnership with British football nutrition specialist Soccer Supplement.
Some early observations from 2026/27 Serie A season
Without further ado, here we present our early observations from the 2026/27 Serie A season. Written by Delwyn Serrao.
Liam Rosenior is finding his mojo back after Chelsea setback
Liam Rosenior has finally begun to find the mojo that had seemingly deserted him during his time at Chelsea.
PL 2026/27: Brighton are soaring high
Despite their brilliant start, Brighton must remain focused and avoid complacency, otherwise their wings could be clipped in no time.
Aston Villa FC renew Xapo Bank agreement
Aston Villa Football Club (AVFC) have announced a renewal of their partnership with Xapo Bank, a Bitcoin-first financial institution.
AC Milan announce partnership with Boggi Milano
AC Milan have roped in apparel brand Boggi Milano as a Global Partner as well as their Official Formalwear Partner.
Nottingham Forest FC expand Ideagen partnership
Nottingham Forest Football Club have announced an expansion of their partnership with Ideagen, an AI tech company.
FC Bayern Munich extend URSAPHARM partnership
Fußball-Club Bayern München, globally known as FC Bayern Munich, have announced an extension of their partnership with URSAPHARM.
Crystal Palace extends TEN partnership for sleeve sponsorship
English football club Crystal Palace has announced a partnership extension with energy transport company TEN Ltd, who has becomes the Palace women's team as their Official Shirt Sleeve Sponsor. The...
Crystal Palace extends Ziegler UK deal
English football club Crystal Palace has announced a new multi-year partnership extension with global logistics service provider Ziegler UK. The three-year partnership extension will see Ziegler UK continue on as...
Manchester City FC renew Qualtrics partnership
Manchester City Football Club have announced a long-term renewal of their partnership with Qualtrics, an experience management (XM) company.
Some early observations from 2026/27 Premier League season
With the International break upon us, and longer than what it used to be compared to previous years, this vacant period gives us ample time to dissect what has been...
Can Jürgen Klopp revive the German National Team?
Former Liverpool and Borussia Dortmund manager Jürgen Klopp was appointed as the head-coach of the German National Football Team on 24th July 2026. He has succeeded outgoing coach Julian Naglesmann...
How Cesc Fàbregas has transformed Como
Here, we take a look at Como’s problems before Fàbregas’s arrival, what has changed since then, and his style of play and tactics.
Tottenham Hotspur FC announce Sportsbet.io partnership
Tottenham Hotspur FC (Spurs) have announced a multi-year partnership with online sportsbook and casino brand Sportsbet.io.
Crystal Palace FC rope in Brooks Running as footwear partner
Crystal Palace Football Club (CPFC) have roped in footwear brand Brooks Running as their Official Footwear Partner.
Madrid derby defeat an indication of the massive job José Mourinho has at Real Madrid
The defeat at the Metropolitano has once again brought to the fore the issues José Mourinho has to deal with in his second Real Madrid stint.
Crystal Palace FC expand Temporal partnership
Crystal Palace Football Club (CPFC) have announced an expansion of their partnership with open-source software platform Temporal.
Kylian Mbappé joins On after Nike departure
Swiss sportswear company On has marked its entry into the world of football by bringing on board star French forward Kylian Mbappé.
UEFA renews Booking.com partnership for national team tournaments
The Union of European Football Associations (UEFA) has announced a renewal of its partnership with online travel platform Booking.com.
Leeds United FC extend 8Xbet deal
Leeds United Football Club have announced an extension of their partnership with Asian sports bookmaker 8Xbet.