This article contains information regarding the organisations enjoying a strong branding presence across the Serbia men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of...
French luxury brand Louis Vuitton has brought together Lionel Messi and Cristiano Ronaldo for its latest advertisement campaign. The campaign, titled "Victory Is a State of Mind", is centred around...
PepsiCo has been announced as the Official Beverage Partner of the Qatar national football team and the Qatar national U23 team following a partnership agreement with the Qatar Football Association...
Premier league club Newcastle United have struck a sponsorship deal with American energy drink brand Monster Energy, the latter becoming the Official Energy Drink partner of the English football club...
Fiverr, an online marketplace for freelance services, has announced a deal with English professional footballer Bukayo Saka. To kick off the partnership, Fiverr has uploaded a video featuring Saka, in...
American sportswear and sports equipment giant Nike has released a film titled Nike FC Presents the FootballVerse, featuring top Nike players, in honour of the FIFA World Cup 2022, which...
Netherlands men's national football team and Liverpool Football Club player Virgil van Dijk has been announced as a Global Ambassador of wearable fitness brand Whoop. Van Dijk has also joined...
Indian dairy products giant Amul has been named the official regional sponsor of the Portugal men's national football team through the end of 2023. Amul will, therefore, serve as the...
FC Barcelona have signed a sponsorship agreement with ZENB, a gluten-free food products brand. The club have selected the London-based company as a regional partner for UK, US and Japanese...
Increasing its coverage of the Barclays Women's Super League (WSL), social media platform Snapchat has decided to expand upon its existing partnership with UK pay-TV broadcaster Sky Sports. As part...
The third edition of the five-month-long Riyadh Season is largely a celebration of Saudi Arabia and its people as well as the city of Riyadh as a whole. The Kingdom...
This article contains information regarding the organisations enjoying a strong branding presence across the Ecuador men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of...
This article contains information regarding the organisations enjoying a strong branding presence across the Wales men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of...
Swiss watchmaker brand Hublot has been announced as the official timekeeper of the FIFA World Cup for the fourth consecutive edition. Hublot will be in the thick of things throughout...
Emirates and Real Madrid have decided to extend their long-standing partnership. For the ensuing four seasons, the airline will remain the club's primary sponsor. Following two years as a global...
Following are the organisations serving as sponsors and brand partners to Indian Super League club Odisha FC and enjoying a strong branding presence across their physical and digital assets for...
Jindal Steel and Power Ltd, an integrated steel company with headquarters in New Delhi, India, and its retail brand Jindal Panther, have been announced as Odisha FC's official partners. The...
Following are the organisations serving as sponsors and brand partners to Indian Super League club ATK Mohun Bagan and enjoying a strong branding presence across their physical and digital assets....
This article contains information regarding the organisations enjoying a strong branding presence across Newcastle United’s physical and digital assets for the 2022-23 Premier League season. Fun88 Chinese sports betting firm...
Following are the organisations serving as sponsors and brand partners to Indian Super League club Jamshedpur FC (JFC) and enjoying a strong branding presence across their physical and digital assets....
The Primera División de la Liga de Fútbol Femenino, the topflight of professional women's football in Spain (also known as Liga F), has signed a title sponsorship agreement with telecommunications...
Engelbert Strauss joins as UEFA EURO 2024's Official Workwear Partner German work and utility brand Engelbert Strauss has been announced as the Official Workwear Partner of the men's UEFA European...
Following are the organisations serving as sponsors and brand partners to Indian Super League club Chennaiyin FC and enjoying a strong branding presence across their physical and digital assets. Also...
Sports betting firm Parimatch has been announced as an Official Betting Partner of Premier League club Newcastle United. The partnership will be focused on media rights. Dale Aitchison, Newcastle United...
Premier League club Liverpool have inked a multi-year agreement with American beverage giant Coca-Cola. The partnership will see Coca-Cola join as an Official Partner of the club. The deal will...
Premier League club Tottenham Hotspur have announced a multi-year partnership with global beverage firm Coca-Cola. The multi-year agreement will see Coca-Cola's wide range of products, including Coca-Cola and Coca-Cola Zero...
Hummel said it had toned down the details on Denmark’s World Cup jerseys and also released a black kit. The new red kit is inspired by its Euro 92’ success when Denmark won its only major title but has its logo and details barely visible. An all-black design, which Hummel said signifies the “colour of mourning”, will be its third kit in Qatar. Denmark will wear kits at the World Cup that were designed by manufacturer Hummel as a protest against Qatar’s human rights record ahead of the tournament, the sportswear company said on Wednesday. The DBU said its two training kit sponsors would make way for messages critical of Qatar while it will also minimise the number of trips to the country to avoid commercial activities that promote the World Cup hosts’ events. “We’ve toned down all the details for Denmark’s new World Cup jerseys, including our logo and iconic chevrons,” Hummel Sport said on Instagram.
Global fashion brand Tommy Hilfiger has reached an agreement with professional footballer Thiago Alcântara, player for the senior men's teams of Liverpool and Spain, naming him a brand ambassador for...
This article contains information regarding the organisations enjoying a strong branding presence across Leicester City’s physical and digital assets as their sponsors for the 2022-23 Premier League season. Also Read...
This article contains information regarding the organisations enjoying a strong branding presence across Everton’s physical and digital assets as their sponsors for the 2022-23 Premier League season. Also Read -...
Read all the latest news on Page 21.
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