Arsenal FC announce Betway deal
Arsenal Football Club have inked a new multi-year deal with online betting and gaming brand Betway, which thus becomes the Official Global Betting Partner of their senior men's team. The...
Football Sponsorships News Page 27
Latest News
Sheffield United FC ink Gtech deal
Sheffield United FC have roped in home technology firm Gtech as their senior men's team's Official Sleeve Sponsor for the 2023/24 season. The deal will have the Gtech branding feature...
Newcastle United FC make Adidas deal public
After teasing for a while, Newcastle United FC have confirmed that Adidas is set to return as their Official Kit Partner. Adidas will be taking over from Castore as the...
Inter Milan renew Heinz partnership
Football Club Internazionale Milano (commonly known as "Inter Milan") have renewed their partnership with Heinz following a multi-year renewal that will see Heinz continue on as the Official Sauce Partner...
CopyBet teams up with Shay Given
Irish former professional footballer Shay Given has been roped in as betting brand CopyBet's first-ever brand ambassador. Speaking about his association with CopyBet, Shay Given commented: "I’m delighted to have...
FC Bayern Munich ink long-term Visit Rwanda deal
FC Bayern Munich have signed a five-year football development and tourism promotion agreement with the Rwanda Development Board, which will see "Visit Rwanda" become an Official Platinum Partner of the...
Tottenham Hotspur FC renew Cadbury deal
Tottenham Hotspur Football Club, known commonly as "Spurs", have announced a long-term renewal of their partnership with Cadbury. As per the renewed agreement, the two parties will continue to work...
Kerala Blasters FC ink deal with Asian Paints
Indian professional football club Kerala Blasters FC (KBFC) have roped in Indian paint and décor brand Asian Paints as their Official Paint Partner ahead of the 2023/24 season. The partnership...
AFC Bournemouth renew Michael Matthews agreement
AFC Bournemouth have announced a partnership renewal with jewellery and accessories brand Michael Matthews for a further two seasons. Michael Matthews will, therefore, continue on as the English professional football...
Fulham FC ink new deal with Ebury
Fulham Football Club have roped in Ebury as their Official FX Transfer Partner following a four-year partnership agreement. Ebury will also become a partner of NFL team Jacksonville Jaguars, who...
Alisha Lehmann: Brand endorsements
Born on January 21, 1999, Alisha Lehmann is a Swiss professional footballer for the Aston Villa senior women's team, who currently play in the Barclays Women's Super League. She joined...
AFC Bournemouth extend Tru Talent partnership
AFC Bournemouth (AFCB) have renewed their partnership with recruitment agency Tru Talent, which will continue on as an Official Partner of the AFCB Community Sports Trust. The renewal sees the...
West Ham United FC extend Lyca Mobile partnership
West Ham United FC have signed a multi-year partnership extension with international mobile virtual network operator Lyca Mobile, which will continue on as the club's Official Global SIM Card Partner....
Wolverhampton Wanderers FC team up with 6686 Sport
Wolverhampton Wanderers FC (commonly referred to as "Wolves") have roped in sports entertainment platform 6686 Sport as their official sleeve partner. The Asian firm will also serve as the Official...
Major League Soccer (MLS) teams up with CELSIUS
Major League Soccer (MLS) has announced a new multi-year deal with energy drink firm CELSIUS, which will be joining as the Official Energy Drink of the top-tier US football league...
West Ham United FC announce Tomket Tyres as new official tyre partner
West Ham United FC have announced a new partnership with international high-performance tyre brand Tomket Tyres, which thus becomes the Official Tyre Partner of the London-based English professional football club....
Hyderabad FC extend Stake News partnership
Indian Super League (ISL) club Hyderabad FC have renewed their partnership with Stake News, which will thus continue on as the Principal Sponsor of the club and have its logo...
AFC Bournemouth renew Dental on the Banks partnership
AFC Bournemouth have renewed their partnership with dental care firm Dental on the Banks for another season, which will see it continue on as Official Dental Partner of the English...
Newcastle United FC net Sportsbet.io deal
English professional football club Newcastle United FC have announced a new multi-year partnership with leading online sports technology and betting platform Sportsbet.io, which thus becomes one of their Official Club...
Erling Haaland partners with Midea
Norwegian professional footballer and Manchester City forward Erling Haaland has been roped in as an Official Global Brand Ambassador by home appliances producer Midea. The partnership deepens Man City's ties...
Chennaiyin FC team up with SSVM Institutions
Chennaiyin FC have on-boarded Shree Sarasswathi Vidhyaah Mandheer (SSVM) Institutions as their associate sponsor for the 2023–24 season. The partnership allows the two-time Indian Super League champions to take the...
AFC Bournemouth extend Uber Eats partnership
AFC Bournemouth have extended their partnership with Uber Eats, which will see the latter continue on as the English professional football club's Official Online Food Ordering and Delivery Platform. The...
US Open teams up with Aperol
Italian aperitivo brand Aperol has signed a new partnership with the US Open, joining as an Official Partner of the tournament. The partnership will see Italy's culture and cuisine brought...
AFC Bournemouth renew DeWalt partnership
AFC Bournemouth have renewed their partnership with power tool manufacturer DeWalt, which will see the latter continue on as the Official Shirt Sleeve Sponsor of the English professional football club's...
West Ham United FC extend Jeton partnership
West Ham United FC have announced a multi-year extension of their partnership with online payment service provider Jeton, which will continue on as the London-based English professional football club's Official...
LaLiga NA extends Verizon deal
LaLiga North America has announced a multi-year extension of its partnership with Verizon, which will see Verizon offer US customers "the chance to interact with one of the best soccer...
LaLiga inks deal with Visit Saudi
LaLiga has signed a global partnership agreement with Visit Saudi, which thus becomes the Spanish league's Official Travel Destination. Visit Saudi hopes that, through the partnership with LaLiga, future generations...
Harry Kane and Skechers announce lifetime boot deal
English professional footballer Harry Kane has announced a lifetime global boot deal with footwear company Skechers with the unveiling of his new Skechers boots: the SKX_01. The 30-year-old was seen...
Mary Earps: Brand endorsements | Investments
This article contains information regarding brand endorsement deals and investments of English professional footballer Mary Earps. Also read: RANKED! – Top 10 goalkeepers in women’s football right now BRAND ENDORSEMENTS...
Paris Saint-Germain FC (PSG) team up with Yassir
Paris Saint-Germain FC (PSG) have signed a new multi-year global partnership with Yassir, an on-demand and payment services app operating in North Africa. The three-year deal will see the Yassir...
The Football Sponsorship section on SportsKhabri provides a detailed overview of the business relationships that form the world of football. Here you will find details of new and renewed partnerships for 2025 in major football leagues. This page is a great resource for visitors interested in the commercial side of soccer, offering information on sponsorship deals, global brand involvement with clubs and strategic alliances affecting the marketing and visibility of the sport and teams.
Read all the latest news on Page 27.
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