Cricket News

Australian professional cricketer Pat Cummins has been announced as a brand ambassador of Carrera Eyewear, part of the Safilo Group.  As per the agreement, Cummins will headline campaigns and advertisements for the brand, promoting its optical and sunwear collections.  Cummins spoke about joining the brand, stating: “I’m honoured to be joining the Carrera family as...

Cricket Australia has expanded its partnership with global technology firm HCLTech, which will thus serve as the Official Team Sponsor of the Australia men’s national cricket team participating in the 2023 ICC Men’s Cricket World Cup.  HCLTech already serves as an Official CA Partner, since 2019. This deal marks the first time the brand will...

Hisense, a Chinese multinational company that specialises in consumer electronics and home appliances, has announced the appointment of Ravindra Jadeja as a brand ambassador for its television, AC and refrigerator categories.  Following the deal, Jadeja is set to become the company’s first ambassador in the Indian market.  With this announcement, Hisense is also rolling out...

Indian bodybuilding and health supplement brand BigMuscles Nutrition has roped in Indian professional cricketer Hardik Pandya as a brand ambassador. As per his agreement with BigMuscles Nutrition, Pandya will promote and endorse the brand’s range of nutritional supplements via various marketing campaigns and advertisements.  Also read: Onsitego partners with Hardik Pandya Hardik Pandya said: “As...

The Royal Challengers Bangalore (RCB) have confirmed Mo Bobat as their new Director of Cricket ahead of 2024 Indian Premier League (IPL) season. Bobat, 40, has been working with the England and Wales Cricket Board (ECB) for 12 years and has been their Performance Director since 2019. He has played a crucial role in helping England...

Indian professional cricketer Hardik Pandya has announced a new partnership with video game company KRAFTON India, which will see him join its popular battle royale game, BATTLEGROUNDS MOBILE INDIA (BGMI). The partnership will have Pandya-themed in-game items, such as outfits, helmets, skins, voice packs and cricket-themed emotes. Also read: Onsitego partners with Hardik Pandya Sean...

Indian professional cricketer Hardik Pandya has been roped in as a brand ambassador by Onsitego. Regarded as an industry leader in device protection, Onsitego aims to “expand their device protection category in the country” through the partnership. By getting Pandya on board, the company will hope to use his image to make the public aware...

Considered as one of the best T20 batters of his generation, Suryakumar Yadav is a white-ball sensation for Team India. After impressing with the Kolkata Knight Riders and the Mumbai Indians in the Indian Premier League, Yadav broke into the Indian national white-ball set-up in 2021 and has been a crucial part of the shortest...

Indian professional cricketer Suryakumar Yadav has been roped in as a brand ambassador by consumer tech brand Crossbeats. Yadav joins as the brand’s first-ever ambassador and will promote its smartwatches through various social media and digital campaigns and advertisements as per the agreement.  Also read: JioCinema teams up with Suryakumar Yadav Archit Agarwal, Co-Founder of...

Indian cricket gear and accessories company Sanspareil Greenlands (SG) has on-boarded Indian professional cricketer Smriti Mandhana as a brand ambassador. As per the partnership, the 27-year-old vice-captain of the India senior women’s national cricket team will be seen promoting SG goods. The company has a lucrative history of associating with some of the most renowned...