Cricket News

Big Bash League (BBL) franchise Sydney Sixers have roped in meal delivery service Lite n’ Easy as their Official Nutrition Partner for the 2023/24 season.  The deal will see Lite n’ Easy provide more than 2,000 meals to the Sixers players.  Also read: Sydney Sixers Sponsors 2023/24 Rachael Haynes, Head of the Sydney Sixers, commented:...

The following article contains information regarding Indian professional cricketer Hardik Pandya’s brand endorsement deals.  current deals Silver Consumer Electricals Manufacturers of pumps, motors and farm equipment, and having a presence in fans, electrical appliances, and lighting products, Silver Consumer Electricals roped in Pandya as a brand ambassador in October 2023. BigMuscle Nutrition In September 2023,...

Following are the organisations serving as sponsors and brand partners to Big Bash League (BBL) franchise Hobart Hurricanes and enjoying a strong branding presence across the physical and digital assets of their women’s and/or men’s teams, who are participating in the Weber Women’s Big Bash League (WBBL) and the KFC Big Bash League, respectively, during...

Big Bash League (BBL) franchise Melbourne Stars have announced a new partnership with Australian organic yoghurt brand five:am, which comes on board as an Official Partner.  The agreement will have the five:am organic branding featured on the Stars dugouts, drinks stations, boundary advertising, water runners and LEDs. The two parties will also work on various...

State Bank of India (SBI), India’s largest public-sector bank in terms of total assets, has roped in Mahendra Singh Dhoni as a Brand Ambassador to strengthen its connection especially with the younger population. As an SBI brand ambassador, Dhoni will be playing a pivotal role in various marketing and promotional activities for the brank.  Also...

Following are the organisations serving as sponsors and brand partners to Big Bash League (BBL) franchise Sydney Thunder and enjoying a strong branding presence across the physical and digital assets of their women’s and/or men’s teams, who are participating in the Weber Women’s Big Bash League (WBBL) and the KFC Big Bash League, respectively, during...

Following are the organisations serving as sponsors and brand partners to Big Bash League (BBL) franchise Perth Scorchers and enjoying a strong branding presence across the physical and digital assets of their women’s and/or men’s teams, who are participating in the Weber Women’s Big Bash League (WBBL) and the KFC Big Bash League, respectively, during...

PepsiCo’s potato chips brand Lay’s has announced Mahendra Singh Dhoni as a brand ambassador for its latest ad campaign, titled “No Lay’s, No Game”. Speaking about the campaign and introducing MS Dhoni as a Lay’s brand ambassador, Saumya Rathor, Category Lead, Lay’s India, said:   “The brand is excited to reunite with MS Dhoni, as the...

Australian telecommunications firm Dodo has been revealed as Principal Partner of the Melbourne Stars for the next two years.Dodo will serve as the Principal Partner for both the men’s and women’s teams of Melbourne Stars.

Former World Cup winner and Team India head coach Ravi Shastri have teamed up with the dating and networking app Bumble for an exciting campaign. The campaign encourages people to be comfortable with their true selves during their dating journey. The advertisement shows Shastri going through an existential journey when Bumble reaches out to for...