Football Sponsorships

West Ham United FC have roped in financial accounting software company Intuit QuickBooks as their Official Accounting Software Partner.

Major League Soccer (MLS) club Inter Miami CF have announced Swiss watch brand TUDOR as their first-ever Official Timekeeper. TUDOR becomes an Exclusive Partner of the Floridian club and will gain visibility at Chase Stadium, the Inter Miami home ground, as well as the club’s digital channels. It will also officially present the “Countdown to...

The Premier League has inked a four-year deal with virtual reality (VR) software developer Rezzil. The partnership will see the Manchester-based VR tech company work with the Premier League to develop a VR game, which will be launched later in 2024.  Players will be put directly on the pitch and in the shoes of their...

UEFA has roped in online retail marketplace AliExpress as an Exclusive Official Global Sponsor of UEFA EURO 2024. AliExpress will thusly be providing millions of euros in discounts, deals, and engagement over the course of the tournament.  Gary Topp, European Commercial Director, AliExpress, commented: “AliExpress is excited to be an official partner of UEFA EURO...

This article contains information regarding the organisations enjoying a strong branding presence across the Germany men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of the German Football Association. Name of the football association: German Football Association (German: Deutscher Fußball-Bund; DFB) Also Read – UEFA Euro 2024 Sponsors Adidas The...

Newcastle United FC have announced a partnership agreement with digital collectibles and NFT marketplace and Animoca Brands subsidiary, Quidd.

Premier League club Manchester United have announced a new multi-year partnership with Malaysia Airlines, who joins as United’s Official Commercial Airline. Patrice Evra, former United player, said, “Manchester United has fans from all over the world, and the passionate support we have here in Asia never fails to impress me. I am pleased to be...

AFC Ajax have announced a multi-year partnership renewal agreement with Coca-Cola. The renewed agreement will see the American multinational non-alcoholic beverage giant remain an Official Partner of the Amsterdam-based Dutch professional football club until the end of 2027.  Coca-Cola products will continue to be served across the club’s sports complexes. The two will also work...

Major League Soccer (MLS) club New York Red Bulls have announced a new multi-year partnership agreement with the Greater New York Toyota Dealers Association (GNY TDA), roping it in as their Official Vehicle partner. The GNY TDA has thus secured the Title Sponsorship rights for the (Toyota) Terrace, which is a private section of the...

The National Women’s Soccer League (NWSL) has announced a multi-year partnership agreement with global retail giant Amazon. The partnership will see Amazon become the Exclusive Retail Sponsor of America’s top-tier women’s professional club football division as well as the Presenting Partner of its Best XI Awards. With this deal, Amazon also becomes an official NWSL...