Football Sponsorships

Sunderland AFC partner with Destination Sport

Sunderland AFC (SAFC) have announced a multi-year deal with UK-based travel management solution firm Destination Sport Travel. The deal will see the sports travel group help with the English professional football club’s travel and accommodation requirements for their men’s, women’s and academy teams.  The deal will also see Destination Sport Travel’s sister business Inspired Sport...
Aditya Chaudhuri

AC Milan partner with Sekabet

Italian professional football club AC Milan have roped in online betting platform Sekabet as their Official Regional Betting Partner in Turkey. With the partnership, both parties hope to grow their respective brands in the Turkish market. To that end, they will be launching various promotional campaigns, with Sekabet users getting access to unique fan engagement...
Staff

Sponsor Watch: UEFA Europa League 2023/24 Club Sponsors

Following are the organisations serving as official sponsors and partners to the 32 clubs competing in the 2023/24 UEFA Europa League (UEL) and enjoying a strong branding presence across their physical and digital assets. Also read: UEFA Europa League 2023/24 Sponsors Group A West Ham United FC: Umbro, JD Sports, Trustly, Lyca Mobile, Jeton, eToro, Huboo,...
Rahul Saha

Robert Lewandowski teams up with OANDA

Robert Lewandowski has been roped in by online multi-asset trading services, currency data and analytics company OANDA as a global brand ambassador. As per the agreement, the Poland international and FC Barcelona forward will headline various marketing campaigns for the brand, serving as the “face and voice of OANDA”. OANDA hopes to create smarter trading...
Aditya Chaudhuri

Sponsor Watch: UEFA Champions League 2023/24 Club Sponsors

Following are the organisations serving as official sponsors and partners to the 32 clubs competing in the 2023/24 UEFA Champions League (UCL) and enjoying a strong branding presence across their physical and digital assets. Group A FC Bayern Munich: Adidas, Deutsche Telekom, Audi, Allianz, Adobe, HypoVereinsbank, Hylo, Konami, Paulaner, SAP, Saskia, Tipico, Viessmann, Coca-Cola, Einhell,...
Rahul Saha

Manchester United FC secure new shirt sponsorship deal

Manchester United Football Club (MUFC) have inked a new partnership agreement with technology firm Qualcomm. The agreement will see Qualcomm’s brand Snapdragon become Man United’s front-of-matchday-shirt sponsor, replacing TeamViewer, from the start of the 2024–25 season.  Also Read – Manchester United Sponsors 2023-24 The deal both the men’s and women’s teams of the English professional...
Staff

UEFA Champions League 2023–24 Sponsors 

Following are the organisations serving as the Official Global Sponsors of the UEFA Champions League (UCL) — the premium club-football offering of European football’s governing body UEFA (Union of European Football Associations) — and enjoying a strong branding presence across its physical and digital assets for the 2023–24 season. Global Sponsors  Heineken The Amsterdam-headquartered Dutch...
Rahul Saha

NorthEast United FC renew Meghalaya Tourism partnership

NorthEast United FC have announced an extension of the partnership with Meghalaya Tourism as their Official Principal Partner for the next two years. As the Official Principal Partner, Meghalaya Tourism’s branding will continue featuring on the front of the Highlanders’ jerseys. Mandar Tamhane, CEO, NorthEast United FC, said: “We are honoured to continue our journey...
Staff

UEFA renews partnership with Hisense

Chinese electronics firm Hisense has renewed its commercial deal with UEFA, which will see it continue on as a Global Sponsor of the European football-governing body till 2026. The deal covers all of UEFA men’s national team events till 2026, including the 2024 European Championships qualifiers for both next year’s Euros and the 2026 FIFA...
Aditya Chaudhuri

West Ham United FC ink Skye Cloud extension

West Ham United FC have extended their partnership with Skye Cloud, which will therefore continue on as the club’s Official Private Server Partner. The partnership, which began in 2020, will continue on for its fourth year. Skye Cloud will continue to have LED presence at the London Stadium (home ground of the West Ham senior...
Aditya Chaudhuri