Football News

Liverpool FC ink deal with UPS

Liverpool Football Club (LFC) have signed a multi-year partnership deal with the American logistics and supply chain management company UPS. The American firm thus becomes the English professional football club’s first-ever Official Global Logistics and Shipping Partner.   The partnership is expected to boost Liverpool FC’s retail and e-commerce operations, allowing Reds fans to get their...
Rahul Saha

Mohamed Salah reunited with former Red in new Pepsi advert

Liverpool FC star Mohamed Salah reunited with ex-Red Dejan Lovren in a hilarious new advert for Pepsi, with netizens reacting warmly to the advert on the social media platform X (formerly known as Twitter).  The Croatian defender plied his trade at Anfield for six seasons between 2014 and 2020, making 185 appearances. He went on...
Staff

Top 10 Indian midfielders to watch in 2023/24 Indian Super League (ISL)

The Indian Super League (ISL) is within touching distance. Bengaluru FC and Kerala Blasters FC take centre stage as we commence the 2023/24 season on September 21. In this article, we look at some of the Indian firepower on display. Mentioned here are up-and-coming talents, seasoned players with points to prove, and superstars looking to...
Rahul Naresh

Arsenal FC partner with Sobha Realty

Arsenal Football Club have announced a new partnership with Dubai-based luxury real estate developer Sobha Realty, which comes on board as the London-based English professional football club’s Official Global Real Estate Partner.  The partnership will see Sobha Realty have branding presence at the Emirates Stadium during all of the Arsenal senior men’s and women’s teams’...
Aditya Chaudhuri

UEFA inks new deal with Bitburger

UEFA has roped in German brewery Bitburger as an Official National Partner for the upcoming UEFA Euro 2024, which will be hosted by Germany. Bitburger will also serve as the Official Beer of the tournament.  As per the deal, Bitburger will have its products at the stadium during the Euro 2024 matches and also at...
Staff

Tottenham Hotspur FC extend NFL partnership

London-based English professional football club Tottenham Hotspur (Spurs) have extended and expanded their partnership with the National Football League (NFL), which is now set to run till the end of the 2029/30 season of the gridiron football league.  The partnership extension sees the Tottenham Hotspur Stadium (home of the Spurs senior men’s team) gain official...
Aditya Chaudhuri

Inter Milan and Enel announce partnership

FC Internazionale Milano, commonly referred to as “Inter Milan”, have announced a new partnership with energy firm Enel, which thus becomes the Milanese professional football club’s Official Energy Partner on a three-year deal. The deal will see Enel gain branding presence at the Inter Milan senior men’s team home ground, the Stadio Giuseppe Meazza (commonly...
Aditya Chaudhuri

Paris 2024 partners with Vinci

French construction firm Vinci has been roped in as an Official Supporter of the Paris 2024 Olympic and Paralympic Games (commonly referred to as “Paris 2024”). Vinci, as per the deal, will be working towards reducing carbon emissions during stadium works. The company has also stated that it will work on environmental and social practices during...
Aditya Chaudhuri

Sunderland AFC partner with Destination Sport

Sunderland AFC (SAFC) have announced a multi-year deal with UK-based travel management solution firm Destination Sport Travel. The deal will see the sports travel group help with the English professional football club’s travel and accommodation requirements for their men’s, women’s and academy teams.  The deal will also see Destination Sport Travel’s sister business Inspired Sport...
Aditya Chaudhuri

AC Milan partner with Sekabet

Italian professional football club AC Milan have roped in online betting platform Sekabet as their Official Regional Betting Partner in Turkey. With the partnership, both parties hope to grow their respective brands in the Turkish market. To that end, they will be launching various promotional campaigns, with Sekabet users getting access to unique fan engagement...
Staff