Football News

West Ham United FC have announced a new partnership with international high-performance tyre brand Tomket Tyres, which thus becomes the Official Tyre Partner of the London-based English professional football club. The partnership will see Tomket Tyres messaging delivered across LED pitch side perimeter advertising system at London Stadium — home of the West Ham senior...

English professional football club Newcastle United FC have announced a new multi-year partnership with leading online sports technology and betting platform Sportsbet.io, which thus becomes one of their Official Club Partners. Peter Silverstone, Chief Commercial Officer, Newcastle United FC, said: “Sportsbet.io is a digital innovator and shares the club’s desire to unlock new ways of...

This article contains information regarding the organisations enjoying a strong branding presence across the physical and digital assets of the men’s and/or women‘s teams of Brentford Football Club as their sponsors and partners for the 2023–24 season. Also readPremier League Sponsors 2023–24Brentford Sponsors 2022-23Brentford Sponsors 2021-22Brentford Sponsors 2020-21 Gtech The Worcester-based British home and lifestyle...

Norwegian professional footballer and Manchester City forward Erling Haaland has been roped in as an Official Global Brand Ambassador by home appliances producer Midea. The partnership deepens Man City’s ties with Midea, the Beijiao-based Chinese home appliance company having had a global partnership agreement in place with the club since January 2020. As a Midea...

Chennaiyin FC have on-boarded Shree Sarasswathi Vidhyaah Mandheer (SSVM) Institutions as their associate sponsor for the 2023–24 season.  The partnership allows the two-time Indian Super League champions to take the game of football beyond Chennai and into other parts of Tamil Nadu, such as Coimbatore and Mettupalayam. SSVM, having been a long-term partner with the...

AFC Bournemouth have extended their partnership with Uber Eats, which will see the latter continue on as the English professional football club’s Official Online Food Ordering and Delivery Platform.  The partnership extension will see AFC Bournemouth and Uber Eats launch the “Clean Sheets with Uber Eats” programme, which will see El Murrino, a local restaurant,...

Italian aperitivo brand Aperol has signed a new partnership with the US Open, joining as an Official Partner of the tournament. The partnership will see Italy’s culture and cuisine brought to the USTA Billie Jean King National Tennis Center in New York, New York, over the course of the tournament.  Deanne Pownall, Managing Director of...

With another season of the Indian Super League (ISL) heading towards us at a rapid pace, it’s time to count down the best Indian football clubs at the moment. Please note that this list takes into consideration the current form while providing little place for the history of the clubs. That said, the list will...

West Ham United FC have announced a multi-year extension of their partnership with online payment service provider Jeton, which will continue on as the London-based English professional football club’s Official e-Wallet Partner.  The partnership, which kicked off in 2020, sees Jeton hold LED pitch-side branding rights at London Stadium—home of the West Ham senior men’s...

Fintech firm AstroPay has been announced as the Official Payment Partner of English professional football club Tottenham Hotspur FC.  The partnership will see the introduction of a Spurs-branded prepaid card with benefits and rewards tied to the club. AstroPay will also gain branding across Tottenham Hotspur Stadium — home of the Spurs senior men’s team. ...