NBA News

The National Basketball Association (NBA) has announced signing an eleven-year partnership extension agreement with Warner Bros. Discovery.

In this article, we take a look at the most marketable basketball players in 2024. Based on SportsPro's "50 Most Marketable Athletes" list.

Revolut becomes Associate Partner The National Basketball Association (NBA) have announced a partnership expansion with global financial technology platform, Revolut, who will become an Associate Partner of the NBA Paris Games on a multi-year deal. Revolut served as a Presenting Partner for the NBA Paris Games 2024. Revolut will work on various fan engagement activities...

The Women's National Basketball Association (WNBA) has announced a multi-year deal with dating and networking platform Bumble.

The Women’s National Basketball Association (WNBA) has announced a multi-year partnership agreement with US sportswear brand New Balance.

This article contains information about the organisations serving as official sponsors and partners to National Basketball Association (NBA) franchise San Antonio Spurs during the 2023/24 season. Frost Bank Texas-based American chartered bank Frost Bank has been associated with the San Antonio Spurs since 2013, when it joined the franchise as a jersey patch sponsor. In...

The NBA has roped in fintech firm KOHO Financial as its Presenting Partner for Canada ahead of the 2024 Playoffs. The partnership will see KOHO gain visibility on Canadian TV network stations. The launch of the 2024 NBA Playoffs Sweepstakes will also be officially presented by KOHO.  Leah MacNab, Senior Vice President and Managing Director,...

The National Basketball Association (NBA) and Kendall-Jackson Winery have announced a multi-year partnership agreement, which designates the latter as the Official Wine of the NBA and USA Basketball, as well as La Crema the Official Wine of the Women’s National Basketball Association (WNBA). Kendall-Jackson and La Crema also become the Official Wine Partners of the...

The Women’s National Basketball Association (WNBA) has teamed up with UK-headquartered sports data and technology company Genius Sports. The deal will see the company’s “Second Spectrum 3D” optical tracking solution act as the Official Optical Tracking Provider of the WNBA, enabling its cameras to track and collect player and ball data during games.  Cathy Engelbert,...

This article contains information regarding American professional basketball player Klay Thompson’s brand endorsement deals and business ventures. Klay Thompson’s brand endorsement deals — Activision, Anta Sports Products, Bevel, Block Inc, Buffalo Wild Wings, Dapper Labs, Fanatics, Hasbro, Hugo Boss, Kaiser Permanente, Mercedes-Benz, PepsiCo, Shake Shack, Tissot, Waiakea Water, Subway, NERF, Panini, Cash App, BodyArmor, UberEats,...