Globant, a digitally native company focused on reinventing businesses through innovative technology solutions, has announced that it will be supporting and sponsoring the upcoming FIFA Women’s World Cup.
The partnership is aimed at creating fan engagement activities to “empower more women and young girls to support, participate and excel in any area they are passionate about”.
Globant already has a partnership in place with FIFA, which has seen it serve as the Official Regional Supporter for North America and Europe of FIFA World Cup 2022, an Official Sponsor of several FIFAe Cups, and an Official Tournament Supporter of the U17/U20 Men’s/Women’s World Cups.
Martin Migoya, Co-Founder and CEO of Globant, commented:
“We are proud to support the FIFA Women’s World Cup and look forward to using our deep technical expertise to help elevate the experiences of fans from all over the world. With this sponsorship, we will also be able to simultaneously further our company goal of creating space for women to pursue their dreams and achieve in every industry – from technology to sports and beyond.“
Wanda Weigert, Chief Brand Officer of Globant, said:
“FIFA and Globant are strongly aligned in our passion for creating immersive digital and physical experiences that increase fan engagement on a global scale. Perhaps most importantly, supporting the FIFA Women’s World Cup feels very authentic to our brand values. From our founding in 2003, increasing diversity and inclusion in the industry has been one of our top priorities, reflected in several initiatives like our Women that Build Awards.
“Through this sponsorship, we will have a unique opportunity to help propel women’s soccer on a global stage, achieve greater inclusion and equity in the sports industry, and inspire the next generation of athletes.“
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