Southampton Football Club have roped in online gaming and entertainment brand Rollbit as their Official Front of the Shirt Partner following a partnership agreement.

The deal will put the Rollbit logo front and centre of the Southampton men’s first team shirt. The company will also gain branding visibility at St Mary’s via LED advertising and hospitality. 

Greg Baker, Chief Revenue Officer for Southampton Football Club, said:

“We’re pleased to welcome Rollbit, a leader in the online gaming space, into the Saints family as our Official Front of Shirt Partner. This partnership marks a dynamic fusion of technology and sport, at an exciting time for the club as we embark on our journey back in the Premier League. Together, we look forward to creating unforgettable moments for our fans.“

Sam Norman, Head of Partnerships for Rollbit, added:

“Rollbit is delighted to announce its latest partnership with Southampton FC following on from their incredible win in the playoff final. We feel Southampton is the perfect club to embark on this journey with as we look to continue to expand our presence globally with one of the Premier League’s most respected teams. We believe in the vision of the club that embodies our commitment to innovation and excellence and look forward to cheering on with Saints fans everywhere in this exciting next chapter for Southampton.“