This article contains information regarding the organisations enjoying a strong branding presence across the physical and digital assets of Mumbai City FC as their official sponsors and partners for the 2024/25 season.
Sponsors and Partners: Etihad Airways, Dafa News,Puma, EA Sports, Acer, DreamSetGo, Xylem, Bisleri, UpUrFit, Fast&Up, Fancode, Reliance Foundation, Radio City 91.1, Cloud 9, Capital Group, Nanavati Max Super Speciality Hospital, OPPO India, Ultrahuman.
Also read: FC Goa Sponsors 2024/25
Principal Partner
Etihad Airways
Etihad Airways is the national airline of the UAE headquartered in Abu Dhabi. It operates in passenger and cargo destinations to the Middle East, Africa, Europe, Australia, and North America.
Mumbai City FC signed a multi-year partnership deal with Etihad Airways in 2024.
As per the deal, Etihad Airways acts as Mumbai City’s front-of-shirt sponsor for the matchday and training kits of their first and youth teams.
DafaNews
Mumbai City FC signed a partnership with popular DafaNews, the sports portal of the Philippines-based online gambling company Dafabet, roping it as a principal partner for the 2024/25 season.
As part of the deal, DafaNews features on the back of Mumbai City’s matchday shirt. Its visibility also extends to the club’s training ground, digital content, fan experiences, and behind-the-scenes footage.
Associate Partners
Puma
Puma is a German sportswear brand based out of Herzogenaurach, Bavaria, Germany.
Puma has been the official kit partner of Mumbai City FC since 2020, when the two signed a strategic multi-year partnership deal.
With a combined aim to develop Indian football at the grassroots level, the two work towards developing youth programmes and initiatives to provide exposure and develop interest in football at a young age for children in India.
EA Sports
EA Sports is a division of Electronic Arts that develops and publishes sports video games. It signed a multi-year deal with Mumbai City FC in 2021.
As part of the deal, the EA Sports logo features on the back of the shorts of the Mumbai City FC first team’s matchday and training kits. EA Sports FC also has in place an official licence to feature the Indian Super League (ISL) since its 2021 instalment.
Acer
Acer is a Taiwan-based multinational company headquartered in Taipei City, Taiwan. It manufactures computers and electronic hardware components.
Mumbai City FC renewed their partnership with Acer in September 2024, the latter thus continuing as their Official Technology Partner.
As per the current agreement, Acer’s logo features on the right sleeve of the Mumbai City FC first team shirt. It’s also displayed at the club’s training facilities.
Official Partners
DreamSetGo
DreamSetGo is part of Dream Sports, an Indian sports tech organisation which also owns Dream11 and FanCode. DreamSetGo (DSG) is a luxury international sports experience and travel platform.
Mumbai City FC roped in DSG as their Official Ticketing Partner in 2022.
As part of the deal, DSG and Mumbai City create unique fan experiences for promotion and awareness of the ISL and growing the club’s fanbase in India. Islanders fans can buy all Mumbai City home match tickets as well as get access to premium hospitality services via DSG.
Xylem
Xylem, a Rye Brook, New York-based American water tech provider, became Mumbai City’s Official Water Technology Partner in 2021.
This partnership aims to conduct community outreach programs to raise awareness about India’s water issues and create a more sustainable world by managing water wastage.
Bisleri
Bisleri is an Indian company based in Mumbai popular for selling bottled water and beverages. Mumbai FC signed a partnership deal with it in 2023, roping it in as their Official Hydration Partner.
UpUrFit
UpUrFit is an Indian company that creates pre-tested solutions for muscle activation and recovery.
In August 2024, Mumbai City FC signed a multi-year deal with UpUrFit and announced it as their Official Pain Relief and Recovery Partner.
As part of the deal, UpUrFit provides its products to the Mumbai City players for use in recovery. It also offers guidance and support to the club’s medical and coaching staff, ensuring the use of the latest sports recovery technology.
Fast&Up
Fast&Up is an Indian company based in Mumbai that manufactures sports nutrition products and drinks. Mumbai City signed another extension with it in August 2024, confirming the company as their Official Sports Drink Partner.
This is the fifth season of Fast&Up’s partnership with Mumbai City FC as it continues supporting the nutrition needs of their first and youth teams.
FanCode
FanCode is part of the Dream Sports group and one of India’s premier sports streaming and apparel retail platform.
Mumbai City FC partnered with Fancode in 2023, roping it in as their Official Merchandise Partner. The club’s official merchandise is thus produced and sold by FanCode. The collection includes apparel and accessories.
Reliance Foundation
Reliance Foundation is an initiative by the Reliance Group of Companies dedicated to philanthropic ventures. It formed a partnership with Mumbai City FC in 2021 to promote football at the youth and grassroots levels.
With this partnership, the two parties work towards a combined aim of providing young Indians the facility and training to develop into professional footballers in the future.
Radio City 91.1
Mumbai City extended their deal with Radio City 91.1 for a fourth consecutive year ahead of the 2024/25 season, thus retaining it as their Official Radio Partner.
Cloud9
Mumbai City FC tied up with energy drink company Cloud9 for the 2024/25 season, roping it in as their official energy drink partner.
Capital Group
In September 2024, Mumbai CIty FC inked a deal with media company Capital Group for the 2024/25 season, roping it in as their Official Outdoor Media Partner.
Nanavati Super Speciality Hospital
In October 2024, Mumbai City FC announced a partnership extension agreement with Mumbai-based Nanavati Max Super Speciality Hospital, which thus continues acting as their Official Medical Partner.
The renewed deal sees Nanavati continue providing medical care at Mumbai Football Arena to both players and spectators.
OPPO India
Mumbai City FC has signed a partnership with smartphone brand, OPPO India for the ongoing season. This deal makes OPPO the official smartphone partner for the Islanders for the 2024/25 season.
As part of the deal, their logo will feature on the pendant of the club’s matchday jerseys and the club’s training ground at NMSA Ground in Navi Mumbai and their home ground at the Mumbai Football Arena.
Ultrahuman
In Oct, 2024, Mumbai City FC partnered with Ultrahuman to make them their Official Wearable Partner for the 2024/25 season.
As part of the deal, Mumbai City FC players will wear the Ultrahuman wearable products which will help in monitoring their performance and recovery. This information will help in increasing player’s stamina and endurance and improving their performance.
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